Senior Analytics Engineer (MarTech / Digital Analytics)

Location: Fort Lee NJ
Work Arrangement: Hybrid (3 days onsite / 2 days remote)
Duration: Long-Term Contract

Position Overview

We are seeking a highly skilled Senior Analytics Engineer to support enterprise-wide digital analytics and marketing technology initiatives. This role will be responsible for designing implementing and optimizing analytics solutions that enable data-driven decision-making across marketing product and digital teams.

The ideal candidate will possess deep expertise in Adobe Analytics Amplitude mParticle customer data platforms (CDPs) event tracking frameworks and digital measurement strategies. The candidate will work closely with cross-functional stakeholders to ensure accurate data collection customer journey measurement and actionable insights.

Key Responsibilities

• Design and implement scalable digital analytics solutions across web and mobile platforms.
• Define and maintain event tracking specifications data layers and measurement frameworks.
• Configure validate and optimize Adobe Analytics implementations.
• Partner with engineering teams to support data collection and tagging strategies.
• Work with customer data platforms such as mParticle to enable customer identity resolution and audience activation.
• Support product and marketing teams with analytics requirements and measurement strategies.
• Build and maintain analytics datasets reporting structures and KPI frameworks.
• Conduct data quality audits and troubleshoot tracking discrepancies.
• Develop documentation for analytics implementations governance and best practices.
• Collaborate with stakeholders to identify opportunities for optimization and improved customer experiences.
• Translate business requirements into technical analytics solutions.

Required Qualifications

• Bachelors degree in Computer Science Information Systems Analytics Marketing Technology or a related field.
• 7 years of experience in digital analytics analytics engineering marketing technology or related disciplines.
• Strong hands-on experience with Adobe Analytics.
• Experience with Amplitude or similar product analytics platforms.
• Experience with mParticle Segment Tealium or other CDP technologies.
• Strong understanding of customer journey analytics and event-based data models.
• Experience implementing and validating tracking requirements across websites and applications.
• Proficiency in SQL for data analysis and validation.
• Experience working with tag management solutions and data layer architectures.
• Strong analytical problem-solving and communication skills.
• Ability to collaborate effectively with technical and non-technical stakeholders.

Preferred Qualifications

• Experience with Adobe Launch or Adobe Experience Platform.
• Experience with marketing attribution and campaign measurement.
• Familiarity with cloud data platforms such as Snowflake BigQuery or Redshift.
• Experience with BI and visualization tools such as Tableau Power BI or Looker.
• Knowledge of customer data platforms and identity management concepts.
• Experience in enterprise-scale digital analytics environments.

Desired Skills

• Adobe Analytics
• Amplitude
• mParticle
• Adobe Launch
• Adobe Experience Platform (AEP)
• Customer Data Platforms (CDP)
• Digital Analytics
• Marketing Technology (MarTech)
• Event Tracking
• Data Layer Architecture
• SQL
• Product Analytics
• Customer Journey Analytics
• Tag Management
• Tableau / Power BI / Looker

Location Requirement: Candidates must be willing and able to work onsite in Englewood Cliffs NJ three days per week.

Required Skills:

Adobe AnalyticsmParticleAmplitudeWeb Analytics