Global Events Manager
Atlanta, GA - USA
Department:
Job Summary
At Ultimo events are strategic growth drivers that build brand awareness create meaningful customer experiences generate pipeline and strengthen relationships across global markets.
As Global Events Manager you will lead the strategy planning execution and optimization of Ultimos event program across the UK Europe and North America. You will create impactful experiences that elevate the brand engage target audiences and support regional and global revenue goals.
This is a highly visible hands-on role requiring both strategic thinking and operational excellence. You will work across time zones as you collaborate with the Global Marketing Team to support events in our regions. Youll also partner cross-functionally with Sales Product Marketing Demand Generation Content Design Customer Marketing and external vendors to ensure events deliver measurable business impact.
The ideal candidate brings experience managing large-scale B2B events and booth experiences thrives in fast-paced environments and is comfortable traveling internationally to support key events.
Key Responsibilities
Global Event Strategy & Planning
Reporting to the Head of Global Demand Generation you will develop and own Ultimos global event strategy aligned to pipeline generation brand awareness customer engagement and regional growth goals.
Build and manage the annual global event calendar across the UK Europe and North America supporting at least 8 tradeshows and 4 customer events per year where timelines often overlap.
Evaluate event opportunities sponsorships trade shows and executive events that align with our GTM and sales objectives for each region.
Bring creative activations to the events program balancing trialling new techniques with time-tested approaches.
Manage global event budgets forecasts vendor negotiations and spend tracking.
Large-Scale Event Execution & Customer Events
Lead the end-to-end execution of global trade shows conferences customer conferences.
Design engaging booth experiences and event environments that bring the Ultimo brand to life and create memorable audience interactions.
Collaborate with the Customer Marketing Manager to deliver engaging customer events that drive retention and expansion.
Ensure consistency and excellence across all event branding messaging signage collateral presentations and attendee experiences.
Coordinate logistics including venues vendors shipping registrations staffing travel AV production and on-site operations.
Travel to key events to oversee execution troubleshoot issues and ensure seamless delivery on-site.
Sales Alignment & Pipeline Generation
Partner closely with regional Sales teams before during and after events to align on objectives target accounts meeting strategies and follow-up expectations.
Partner with Regional Marketing Sales and Marketing Operations to drive post-event follow-up nurture programs and pipeline reporting.
Campaign & Content Activation
Oversee integrated event campaigns across email social paid media content and digital channels.
Work with Content and Design teams to develop event messaging presentations customer stories promotional assets and thought leadership content.
Use marketing automation and CRM platforms to support campaign execution reporting and lead management.
Cross-Functional Collaboration
Partner with Regional Sales Business Development Marketing and Leadership teams to ensure events support broader go-to-market priorities.
Collaborate with & onboard external agencies production partners booth suppliers and event organizers to deliver high-quality experiences.
Performance & Optimization
Measure and analyze event performance lead outcomes and pipeline contribution using insights to continuously improve future programs and attendee engagement.
Continuously test and improve messaging formats engagement tactics and attendee experiences.
Qualifications :
7 years of experience in large-scale B2B marketing events.
Proven experience managing global events in North America and Europe.
Strategic mindset with the ability to connect event activity to pipeline generation and business outcomes.
Hands-on experience executing events from concept through post-event reporting and optimization.
Experience working closely with Sales teams to drive event engagement lead follow-up and pipeline conversion.
Exceptional project management skills with the ability to manage multiple deadlines and priorities simultaneously.
High attention to detail and ability to maintain quality under pressure.
Experience managing vendors agencies sponsorships and event production partners.
Comfortable working in fast-paced international environments.
Willingness and ability to travel internationally to support key events.
Additional Information :
Ready to step up
If youre looking for a role where your expertise matters where customers rely on you and where you can grow alongside a rapidly scaling product this is the opportunity.
Apply now and help organizations worldwide get more out of their assets faster.
All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability or status as a protected veteran. VEVRAA Federal Contractor Equal Opportunity Employer
Remote Work :
Yes
Employment Type :
Full-time
About Company
We are growing! At IFS we are constantly growing to deliver award-winning solutions to hundreds of partners and thousands of customers worldwide! We help companies who want to be their best when it matters most at their #momentofservice. Visit https://ifs.link/IzM0px to find out mo ... View more