Digital Marketing & Web Coordinator

DIGITAL MARKETING & WEB COORDINATOR @ ACDI:

ACDI is looking for a detail-oriented and growth-minded Digital Marketing & Web Coordinator to support our website reseller portal internal intranet and digital marketing platforms.

This is a marketing-focused role not a back-end development position. The ideal candidate is comfortable working with websites content digital tools and data and is excited to grow their skills in digital marketing marketing technology user experience SEO and AI-assisted workflows.

The Digital Marketing & Web Coordinator will help keep ACDIs digital presence organized accurate current and easy to use. This person will work closely with the marketing team internal departments and external partners to publish content support campaigns manage online resources test digital experiences and identify opportunities for improvement.

ACDIS DIGITAL MARKETING & WEB COORDINATOR RESPONSIBILITIES:

The Digital Marketing & Web Coordinator has several duties and responsibilities associated with building optimizing and maintaining ACDIs digital presence including but not limited to:

Website & Digital Content Management:

• Maintain and update content across ACDIs website reseller portal and internal intranet
  

• Create and update landing pages product pages event pages resource pages forms and calls to action
  

• Publish blogs product updates gated content and campaign materials
  

• Review pages regularly for accuracy outdated information broken links formatting issues and missing assets
  

• Help ensure digital content is clear organized brand-compliant and easy to navigate
  

• Support website redesign and improvement projects alongside external agencies vendors and internal teams
  

Digital Campaign Support

• Support digital marketing campaigns by confirming that landing pages links forms downloads and calls to action work correctly
  

• Coordinate with the marketing team to publish campaign materials and trackable digital resources
  

• Test pages forms workflows and digital tools before they go live
  

• Help identify and resolve basic website and campaign issues
  

• Assist with gated-content workflows and lead-capture processes
  

Reseller Portal Resource Hub and Intranet Support

• Organize partner-facing collateral product materials training resources videos one-pagers presentations and case studies
  

• Maintain clear folder structures categories tags naming conventions and version control
  

• Remove outdated materials and replace them with current versions
  

• Help improve the structure and usability of ACDIs reseller portal and internal intranet
  

• Work with internal teams to gather content images documents and updates for digital platforms
  

• Help ensure employees and reseller partners can find the resources they need quickly and easily
  

SEO Analytics and Reporting

• Assist with basic website and digital campaign reporting
  

• Monitor website traffic page performance form submissions resource downloads and campaign activity
  

• Support basic on-page SEO updates including page titles headings meta descriptions keywords and internal links
  

• Use data to identify popular resources outdated pages and opportunities to improve the digital experience
  

• Help maintain accurate tracking and reporting across campaigns and digital platforms
  

• Share regular insights and recommendations with the marketing team
  

Marketing Technology and AI Tools

• Learn and use tools such as WordPress HubSpot Zoho Google Analytics Search Console Canva and other marketing platforms
  

• Explore practical uses of AI tools to improve content updates reporting organization and marketing workflows
  

• Help document repeatable processes for website updates campaign launches and resource management
  

• Stay curious about new tools and bring forward ideas that can improve efficiency and the user experience
  

Collaboration and Project Coordination

• Work with internal teams to gather information and coordinate digital updates
  

• Support communication with external web agencies vendors and contractors
  

• Manage multiple small projects updates and deadlines at the same time
  

• Ask questions communicate progress and follow through on assigned tasks
  

• Bring fresh ideas for improving the digital experience for partners customers and employees
  

EXPERIENCE & EDUCATION REQUIREMENTS

• Bachelors degree in marketing communications business digital media or a related field preferred or equivalent hands-on experience
  

• Entry-level to 3 years of relevant experience preferred
  

• Internship academic freelance or project-based experience may be considered
  

• Strong written communication and editing skills
  

• Strong attention to detail
  

• Organized and able to manage multiple priorities
  

• Comfortable learning new software platforms and digital tools
  

• Interest in websites digital marketing content management user experience analytics SEO or marketing technology
  

• Ability to work collaboratively in a fast-paced environment
  

• Willingness to ask questions learn quickly and apply feedback
  

HELPFUL BUT NOT REQUIRED

• Experience with WordPress or another content management system
  

• Familiarity with HubSpot Zoho Google Analytics Search Console or Canva
  

• Experience updating website pages landing pages or online forms
  

• Basic knowledge of SEO best practices
  

• Familiarity with HTML and CSS
  

• Experience organizing digital assets or online resources
  

• Interest in AI tools and how they can support marketing workflows
  

• B2B marketing experience
  

• Experience working with reseller partner or customer portals
  

GENERAL RESPONSIBILITIES

• Understand and support ACDIs marketing strategy and business goals
  

• Maintain ACDI branding standards across digital platforms
  

• Follow ACDI policies and procedures
  

• Promote a positive organizational culture aligned with ACDIs mission and values
  

WORK ENVIRONMENT

• Moderate noise level bullpen environment located at Benton Headquarters
  

• Fast-paced collaborative encouraging and positive
  

OTHER DUTIES

• Please note this job description is not designed to cover or contain a comprehensive listing of activities duties or responsibilities that are required of the employee for this job. Duties responsibilities and activities may change at any time with or without notice