Social Media Marketing Specialist

• Creates social media campaigns , including budget planning, content ideation, and implementation schedules • Ensures brand consistency in marketing and social media messages by working with various company department members, including advertising, product development, and brand management • Collects customer data and analyses interactions and visits, plus uses this information to create comprehensive reports and improve future social media campaigns • Reports progress to senior marketing management • Grows and expands clients’ social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram • Researches and monitors activity of company competitors • Creates and distributes engaging written or graphic content in the form of web page and blog content, or social media messages