Marketing Manager US (mfd)

What youll get to do

As a Marketing Manager based in our Chicago office you will lead the development and execution of PlanRadars marketing presence in the US market. This is a high-impact role at a pivotal stage of growth: the product is proven globally the US market is live and there is significant opportunity to scale demand generation and brand awareness.

This is a hands-on performance-driven role where you will own US marketing outcomes end-to-end working closely with global marketing and sales teams to build pipeline accelerate conversion and strengthen PlanRadars position in the US construction and real estate sectors.

AMONG OTHER THINGS YOU WILL

• Own the US marketing pipeline build and execute demand generation campaigns across paid social paid search email events and webinars with full accountability for marketing-sourced pipeline contribution and regular reporting into senior leadership including CEO-level reviews
• Write performance copy that converts create digital ads email content paid search copy landing pages and event assets yourself with a deep understanding of the US construction and real estate buyer and what moves them from awareness to action.
• Localise global campaigns for the US market take global direction messaging frameworks and assets and make them land for US audiences adapting tone language and positioning without losing brand consistency.
• Drive GTM alignment with sales and SDR teams stay close to the US pipeline identify gaps and opportunities and engage in active commercial debate with sales CS and SDR to ensure marketing is generating the right leads and accelerating deal closure.

WHO YOU ARE

• A commercially-driven field marketer you dont just run campaigns; you own the number. Youre comfortable in a room where the question is why pipeline is down and you have the data and the answer
• A proven performance copywriter you write digital ads paid search and email copy yourself at a high standard and you understand the difference between copy that looks good and copy that converts.
• A US market operator you understand how to position a B2B SaaS product to construction and real estate audiences in the US and you know instinctively what messaging lands and what doesnt.
• A senior individual contributor who doesnt need to build a team to get things done youre hands-on fast and you know how to extend your output through smart use of freelancers agencies and global teams without losing ownership of the outcome.
• You speak (and write) in English at a native level in order to be able to communicate effectively both with internal and external stakeholders.

What we offer

• Room for personal and professional development
• Challenging and diversified line of action
• Working in a fast-growing company with international customers and investors
• Centrally located and attractive office in Chicago
• Possibilities to work from home
• Performance-related career system
• Motivated and agile team with a common vision
• Additional benefits like team events free drinks & snacks