Pricing & Analytics head

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .

WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit

At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role Overview:

We are seeking a highly analytical and commercially driven Pricing & Analytics Head to build the science structure and rigor behind influencer marketing investments. This role will be responsible for developing dataled pricing frameworks influencer economics models and advanced performance analytics to drive efficiency ROI and scalability. The individual will combine deep analytical expertise with strong business acumen to support strategy commercial decisionmaking and senior client conversations.

Essential Duties and Responsibilities:

• Build and own standardized datadriven influencer pricing frameworks across platforms influencer tiers and campaign objectives.

• Develop influencer rate benchmarking models using historical performance data market signals and category norms.

• Conduct indepth analysis of influencer campaign performance across brand performance and commerce objectives.

• Create ROI efficiency and effectiveness models to evaluate and optimize influencer investments.

• Design predictive and scenariobased pricing models to support planning and negotiations.

• Establish robust reporting dashboards and analytics frameworks beyond vanity metrics.

• Partner closely with strategy business finance and execution teams to enable dataled decisionmaking.

• Support seniorlevel client discussions with clear defensible pricing logic and analytical insights.

• Work with internal tech and product teams to evolve proprietary pricing and analytics tools.

• Standardise processes documentation and data hygiene across influencer pricing and measurement.

Qualifications & Skills:

• 7- 10years of experience in pricing analytics media economics or marketing intelligence roles.

• Strong understanding of influencer marketing digital media metrics and performance frameworks.

• Proven experience building pricing models benchmarks and analytical frameworks at scale.

• High proficiency in data analysis dashboards and analytics tools.

• Ability to translate complex data into clear actionable business recommendations.

• Strong commercial and financial acumen with attention to margins and efficiency.

• Excellent stakeholder management and communication skills.

• Structured detailoriented mindset with a strong bias for logic and rigor.

• Comfort working in fastpaced matrixed environments with multiple stakeholders.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.

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