Manager, Sales Development

About this job

The Manager Sales Development will lead NielsenIQ s Sales Development Representative (SDR) team within our SMB organization. This player-coach role is accountable for building and converting pipeline by developing a high-performing team elevating outbound and inbound qualification practices and partnering closely with Sales Marketing and Revenue Operations to drive consistent high-quality opportunity creation.

Responsibilities

• Lead coach and hold accountability for the daily activities and results of a team of Sales Development Representatives (SDRs) ensuring achievement of individual and team performance targets
• Serve as a player-coach and mentor on best-practice qualification multi-channel prospecting discovery objection handling and effective use of sales technology
• Monitor reporting and dashboards to assess individual and team performance identify bottlenecks and implement improvements that increase conversion rates pipeline contribution and lead quality
• Develop messaging playbooks and enablement materials that support persona-based outreach consistent talk tracks and stronger meeting-to-opportunity conversion
• Oversee timely response and qualification of inbound inquiries ensuring appropriate routing and clean handoffs to Sales based on readiness and fit
• Support marketing-sponsored virtual and in-person events including pre-event outreach to drive attendance and post-event follow-up to engage and qualify prospects
• Establish and reinforce a daily weekly and monthly operating rhythm that maximizes prospecting efficiency (account research prioritization pre-call planning and personalized outreach across key channels)
• Track and drive attainment of key activity and outcome metrics (calls emails social touches meetings set meeting-to-opportunity conversion) and course-correct quickly when performance trends change
• Ensure consistent CRM hygiene and SLA adherence by maintaining accurate records of lead status outreach activity and disposition in accordance with lead management processes
• Partner with aligned Sales stakeholders to ensure lead quality strengthen handoffs and nurture high-potential leads through opportunity creation and pipeline progression
• Analyze performance by vertical/segment and refine targeting messaging and plays to improve conversion and pipeline contribution
• Collaborate with Sales Marketing and Revenue Operations on campaigns and process improvements that increase pipeline creation and team efficiency
• Provide ongoing skills development through call reviews live coaching and targeted training that strengthens product knowledge talk tracks and career progression for SDRs

A little bit about you

Professionalism enthusiasm and strong communication are critical for success in this role. The ideal candidate is an energized hands-on leader who thrives in a fast-paced environment enjoys developing people and builds strong partnerships with Sales and cross-functional stakeholders.

Qualifications :

• Bachelors degree
• 58 years of experience in B2B sales development lead generation inside sales or related roles
• Strong interpersonal skills with the ability to influence and collaborate across a diverse set of stakeholders
• Excellent research and problem-solving skills including the ability to analyze compare evaluate reconcile and derive actionable insights and next steps
• Experience with sales technology and productivity tools such as Microsoft Accelerator Microsoft Office Salesforce and/or Microsoft Dynamics LinkedIn Sales Navigator ZoomInfo and the ability to learn new tools quickly
• Exceptional ability to actively listen to and effectively communicate with prospects and customers in a variety of mediums
• Team player that exhibits a positive attitude composure under pressure and willingness to think out of the box to drive results
• Detail-oriented methodical and process driven mentality

US Benefits

• Comprehensive healthcare plan (medical Rx dental and vision).
• Flexible spending accounts and a Health Savings Account (including company contributions).
• Life and AD&D insurance.
• 401(k) retirement plan including company matching contributions.
• Disability insurance.
• Tuition Reimbursement.
• Discretionary paid time off program and 11 paid holidays.
• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

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Additional Information :

This role has a market-competitive salary with an anticipated base compensation of the following range: $78000. - $88000.00.  Actual salaries will vary depending on a candidates experience qualifications skills and location. This role is eligible for a sales-based incentive or performance-based bonus. Other benefits include flexible working environment comprehensive health insurance industry-leading parental leave life insurance education support and more.  

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process including résumé screening candidate assessments interview scheduling job matching communication support and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQs principles of fairness transparency human oversight and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions require accommodations or wish to request human review were permitted by law please contact your local HR representative. For more information please visit NIQs AI Safety Policies and Guiding Principles: NIQ

NIQ is the worlds leading consumer intelligence company delivering the most complete understanding of consumer buying behavior and revealing new pathways to 2023 NIQ combined with GfK bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insightsdelivered with advanced analytics through state-of-the-art platformsNIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100 markets covering more than 90% of the worlds population.

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Our commitment to Diversity Equity and Inclusion

At NIQ we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence.  All employment decisions at NIQ are made without regard to race color religion sex (including pregnancy sexual orientation or gender identity) national origin age disability genetic information marital status veteran status or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion please visit the  Work :

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Employment Type :

Full-time