Digital Marketing Manager

MavensTCL

Job Location:

Garhwa - India

Monthly Salary: Not Disclosed

Posted on: 4 hours ago

Vacancies: 1 Vacancy

Job Summary

Role Summary:

Lead the overall digital strategy with a focus on Generative Engine Optimization (GEO) and traditional SEO. Own the marketing budget PR calendar and cross-channel execution.

Key Responsibilities:

Develop and execute a combined GEO/SEO roadmap to capture AI search traffic (ChatGPT Perplexity Gemini).

Allocate monthly budget across SEM content video and freelance creators (ROI-driven).

Plan and distribute press releases for company milestones (certifications partnerships).

Manage a team of 4-6 specialists; report weekly KPIs to founders.

Lead competitive analysis using SEMrush and GA4 attribution.

Requirements:

8 years in B2B tech/ITAD or recycling sector.

8 years into E-commerce and amp; Non - Ecommerce Digital Marketing

Proven GEO strategy examples (e.g. optimizing for LLM citations).

Strong Asana workflow skills.

Role Summary:Lead the overall digital strategy with a focus on Generative Engine Optimization (GEO) and traditional SEO. Own the marketing budget PR calendar and cross-channel execution.Key Responsibilities:Develop and execute a combined GEO/SEO roadmap to capture AI search traffic (ChatGPT Perplexi...