Sales ExecutiveAsst Sales Manager Ahmedabad

Ascolite


Job Location:

Ahmedabad - India

Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

Job Description
Job Title: Field Sales Executive / Area Sales Manager/Business Development Manager Retail & Project Sales
Location: Gujarat - Ahmedabad
Industry: Building Materials / Construction Chemicals
(Tile Adhesives Waterproofing Grouts Repair Mortars Epoxy Admixtures AAC Blocks & Allied Products)
Reporting To: Regional Sales Manager / DGM Sales
Contact Details for the Walkin Interviews:
-
-

Role Purpose
The role is responsible for driving business growth across Retail and Project Sales in the assigned Gujarat territory. The position involves expanding dealer-distributor networks developing relationships with builders contractors architects consultants and ensuring achievement of sales targets through strong market execution.
The level of responsibility will vary based on designation (Executive / Manager) including territory execution channel management project conversions and team leadership (for managerial roles).

Key Responsibilities
1. Sales Growth & Market Development
    • Achieve monthly quarterly and annual sales targets for assigned territory.
    • Drive revenue growth through Retail and Project Sales channels.
    • Identify new business opportunities in Ahmedabad Vadodara & Surat markets.
    • Expand market penetration in residential commercial and infrastructure sectors.
    • Generate demand through contractors builders influencers and retail network.

2. Retail Sales & Channel Management
    • Appoint and develop new retailers dealers distributors and sub-dealers.
    • Increase secondary sales through retailer engagement and market coverage.
    • Ensure stock availability stock rotation and timely replenishment.
    • Manage distributor ROI payment follow-ups and credit discipline.
    • Resolve channel conflicts and ensure healthy business relationships.

3. Project Sales & Stakeholder Management
    • Identify and track new project opportunities in the assigned territory.
    • Build relationships with:
    • Builders & Developers
    • Contractors & Applicators
    • Architects & Consultants
    • PMCs / Engineers
    • Ensure product specification and approvals in BOQs tenders and drawings.
    • Conduct site visits product presentations technical discussions and trials.
    • Convert inquiries into orders and manage project pipeline effectively.

4. Technical & Commercial Coordination
    • Coordinate with technical teams for demos mock-ups and product application support.
    • Support pricing discussions commercial negotiations and closures.
    • Coordinate with logistics plant accounts and supply chain for smooth execution.
    • Ensure timely deliveries and high customer satisfaction.

5. Brand Visibility & Market Activation
    • Ensure visibility through shop boards signage posters displays and branding.
    • Execute schemes promotional activities sampling and local campaigns.
    • Conduct mason meets contractor meets dealer meets and awareness programs.
    • Monitor competitor pricing schemes and market intelligence.

6. Team Management (For Manager Level)
    • Lead and guide Sales Executives / Officers.
    • Conduct joint market visits and review productivity.
    • Ensure beat planning reporting discipline and performance improvement.
    • Train team on product knowledge and market execution.

7. Reporting & MIS
    • Submit daily market visit reports and weekly/monthly sales updates.
    • Maintain customer database and pipeline records.
    • Prepare forecasts collection status and sales MIS.
    • Ensure compliance with company policies and reporting systems.

Key Skills & Competencies
    • Strong knowledge of Indore Bhopal & Jabalpur markets
    • Retail channel & project sales understanding
    • Relationship-building and negotiation skills
    • Target-oriented with execution focus
    • Good communication and follow-up discipline
    • Team handling capability (Manager level)
    • Willingness to travel extensively

Qualification & Experience
For Executive Level:
    • Graduate / Diploma preferred
    • Fresher candidates are welcomed
    • 05 years of experience in retail/project sales
    • Experience in building materials / paints / construction chemicals preferred
For Manager Level:
    • Graduate in any discipline
    • MBA (Sales/Marketing preferred)
    • 510 years of experience in sales
    • Minimum 23 years handling independent territory/team

Preferred Industry Experience
    • AAC Blocks
    • Construction Chemicals
    • Paints
    • Cement / Tiles / Sanitary
    • Building Materials

Key Performance Indicators (KPIs)
    • Primary & Secondary Sales Achievement
    • Project Pipeline & Conversion Ratio
    • New Dealers / Retailers / Influencers Added
    • Market Coverage & Visibility
    • Collection Efficiency
    • Distributor Health & ROI
    • Team Productivity (Manager Role)

Required Experience:

Manager

Job DescriptionJob Title: Field Sales Executive / Area Sales Manager/Business Development Manager Retail & Project SalesLocation: Gujarat - AhmedabadIndustry: Building Materials / Construction Chemicals(Tile Adhesives Waterproofing Grouts Repair Mortars Epoxy Admixtures AAC Blocks & Allied Products...

About Company

Company Logo

Build smart with Ascolite—superior tile adhesives, waterproofing solutions, walling systems, and structural repair products.

View Profile View Profile