Brand Manager

• Develop Brand/Commercial strategies and tactical plans including pre-marketing period defining specific timelines budgets and stakeholder responsibilities aligned with Brand planning process and Brand team direction.
• Prepares and implements tactical plans communicates clearly and propose responsibilities allocation to cross-functional team members and in-field team (eg. product messaging by Physician segment).
• Manage communications with sales force and cross-functional team to ensure marketing objectives are met.
• Diagnose and analyze brand market and competitors through gathering customer insights and competitive information; identifying drivers and refining segmentation according to customer needs.
• Coordinate the development of sales objectives strategies advertising promotion programs public relations and market research activities and ensure their execution.
• Maintain and develop credibility and reputation among key opinion leaders and HCPs.
• Develop implement and update product trainings to sales force on an ongoing basis.

Qualifications :

• Bachelors degree preferably in Business Administration Economics Engineering Pharmacy or related fields
• Minimum 3 years of commercial experience in pharma industry
• Advanced level in written and spoken English
• Having launch experience will be an asset 
• Excellent presentation planning and organization skills
• Strong analytical & strategic thinking & decision-making skills
• Understanding of the health care environment the market the full range of customer and stakeholder needs
• Ability to translate strong patient empathy into patient-centric strategic plans and tactics including focus effectively on tailoring messages to target audience
• High level of customer understanding and focus
• Excellent KOL management & communication skills
• Ability to effectively manage projects to ensure successful delivery of marketing-led initiatives
• Ability to achieve results in cross-functional teams; takes ownership of work and effectively coordinates tasks
• Strong innovative attitude lateral thinking and project orientation.

Additional Information :

AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled. 

US & Puerto Rico only - to learn more visit  & Puerto Rico applicants seeking a reasonable accommodation click here to learn more:

Work :

No

Employment Type :

Full-time