Senior Associate, Marketing and Sales Analytics (18-Month Contract) (Regina, SK)
Job Summary
Avena Foods is a specialty miller of gluten-free nutritious whole oat and pulse ingredients. Avena supplies these value-added ingredients to commercial food beverage and nutraceutical companies globally. Avena is headquartered in Regina and currently operates three facilities in Canada: Regina SK Rowatt SK and Portage la Prairie MB. Avena has a strong commitment to sustainability and values transparency and communications throughout the value chain. Our vision is partnering for safe healthy diets and a sustainable world.
In a career with Avena you can look forward to:
Being part of a team committed to building an innovative and diverse culture
Supporting your growth through professional development training and recognition programs
Competitive compensation including Health Dental Life Retirement Savings Employee and Family Assistance Program and more
Additional benefits for extra coverage such as Avenas Health Spending Account and Wellness Account
Position Summary
Avena Foods is seeking a Senior Associate Marketing and Sales Analytics for an 18-month contract. This role is a key member of the Sales and Marketing team with a primary focus on SEO and digital marketing supporting online visibility content creation lead generation and analytics-driven sales insights.
Location: Regina SK (Primarily in-office; flexibility may be provided after training)
Reports To:VP Sales and Marketing
Key Responsibilities
- SEO & Digital Marketing: Lead SEO strategy monitor search performance manage Google Ads campaigns and optimize website and content for search visibility.
- Website & Online Presence: Maintain corporate website (WordPress) create/update web pages blogs and digital content.
- Social Media & Campaigns: Plan and execute digital campaigns and social media strategies; develop content calendars; monitor analytics.
- Marketing Collateral: Design and develop sales presentations newsletters point-of-sale materials graphics and videos.
- Sales Analytics & Reporting: Maintain sales data prepare forecasts track pipeline and provide actionable insights.
- Events & Lead Management: Support tradeshows maintain lead databases and track marketing ROI.
- Market Intelligence: Monitor competitors industry trends and market gaps to support strategic recommendations.
- Administrative & Corporate Social Responsibility Support: Coordinate team administrative tasks and lead corporate social responsibility initiatives and community engagement programs.
Qualifications
Bachelors degree in Marketing Business or related field
- 35 years of experience in digital marketing with strong focus on SEO
- Proficiency in website content management systems (WordPress preferred)
- Expertise in SEO best practices keyword research Google Ads and Google Analytics
- Experience with design and media tools such as Adobe Creative Suite or Canva - Strong analytical skills with the ability to interpret data and generate actionable insights
- Knowledge of food science or the food industry is an asset
- Strong organizational skills and ability to manage multiple priorities
*Employment is subject to successfully completing pre-employment checks which may include criminal record checks education verification and reference review.
*By submitting your resume the applicant acknowledges that providing false misleading or inaccurate information on their resume or during the interview is grounds for disqualification or dismissal.
*Avena is an equal opportunity employer and is committed to providing reasonable accommodation for applicants with disabilities. If you require accommodation during the application or interview process please contact to request assistance.
Required Experience:
Senior IC
About Company
Avena Foods is a specialty miller that partners with farmers and customers to bring safe, sustainable, nutritious oat and pulse ingredients to consumers...