Head of Marketing
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Job Location:
Cape Town - South Africa
Monthly Salary:
Not Disclosed
Posted on:
3 days ago
Vacancies:
1 Vacancy
Department:
Job Summary
A prominent player in South Africas technology and digital marketplace sector is on the lookout for a visionary Head of Marketing. This is a newly invigorated role designed to take a trusted national platform to its next level of market leadership. You will sit at the intersection of brand product and commercial strategy driving growth across both consumer and business audiences.
We are seeking a leader who is equally comfortable defining a brand narrative as they are optimizing a digital conversion funnel. You will report to executive leadership and be responsible for transforming marketing into a core driver of business growth.
We are seeking a leader who is equally comfortable defining a brand narrative as they are optimizing a digital conversion funnel. You will report to executive leadership and be responsible for transforming marketing into a core driver of business growth.
Responsibilities:
Integrated Marketing Strategy: Align marketing initiatives with overall business goals translating company objectives into a clear measurable marketing roadmap
Brand Stewardship: Define and strengthen brand positioning ensuring consistency across all touchpoints. Lead creative campaigns and manage external communications
Acquisition & Growth: Oversee digital acquisition strategies to scale high-quality customer and client bases. Unlock new channels and optimize marketing spend for efficiency
Go-to-Market Execution: Partner with Product Commercial and Sales teams to launch new features and initiatives ensuring strong market adoption and revenue impact
Customer Engagement: Develop lifecycle marketing strategies (CRM email push) to enhance engagement retention and customer loyalty
Market Intelligence: Monitor competitive landscapes and market trends using data analytics to inform strategy and provide actionable insights to leadership
Team Leadership: Build and lead a high-performing marketing team. Foster a culture of creativity accountability and data-driven performance
Skills & Experience (Not negotiable):
Relevant tertiary qualification (Marketing Business or Communications)
Minimum of 10 years experience in marketing with a strong track record in digital-first environments
Proven experience leading high-impact integrated marketing campaigns that delivered measurable business growth
Deep expertise across brand marketing and performance marketing channels
Prior experience managing cross-functional teams and external agency partners
Contact JADE GELDENHUYS on quoting the Ref: CTD000400.
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Required Experience:
Director
Key Skills
About Company
Communicate Recruitment is Specialist recruitment company with a specialisation in Finance, IT and Engineering recruitment. Our aim is to partner with you and introduce you to great careers and exceptional candidates.
