Shopper Marketing Manager ANZ

Position Title: Shopper Marketing Manager ANZ

Position Type: Regular - Full-Time

Requisition ID:41121

In every role McCainers are ambitious curious and passionate about creating exceptional work experiences - together. With a customer-first mindset we make doing business with McCain easy.

About the role.

As our Shopper Marketing Manager ANZ you will champion McCains shopper experience at the point of purchase ensuring our brand shows up powerfully consistently and creatively across all retail environments. Your mission is to translate McCains Masterbrand narrative into compelling insightdriven shopper programs that connect emotionally drive conversion and strengthen retailer partnerships.

Sitting within the Marketing function and reporting to the Head of Communication & Engagement you will thrive in a fastpaced environment as the ultimate shopper advocatecombining creativity commercial acumen and strong crossfunctional collaboration to deliver highimpact results.

What youll be doing.

• Develop and execute bestinclass insightled shopper marketing strategies that elevate McCains brand presence in retail.
• Champion consistent brand storytelling across all shopper touchpoints.
• Lead annual and monthly shopper marketing planning across major retailers and channels.
• Deliver omnichannel shopper programs that integrate media digital retail activation and datadriven decision making.
• Build strong partnerships across internal teams (Brand Sales Insights Category) and external partners (agencies retailers).
• Manage the ANZ shopper marketing budget ensuring strategic allocation and strong ROI.
• Track and evaluate campaign performance identifying opportunities for optimisation.
• Lead and inspire a small team fostering creativity accountability and a strong resultsdriven culture.

What youll need to be successful.

• Degree in Marketing Business or a related field with significant experience in FMCG marketing shopper marketing or trade activation.
• Strong knowledge of the Australian retail landscape.
• Agency -side expertise with experience in integrated campaign planning & management digital communication and media strategy.
• Proven commercial acumen and comfort managing complex budgets.
• Strong creative judgement and the ability to bring compelling brand stories to life.
• Exceptional communication and stakeholder management skills.
• Demonstrated leadership capability and ability to influence crossfunctional teams.

About the team.

Youll be part of McCains broader Marketing organisation working closely with Communications Brand Sales Insights Category Finance and Procurement. You will also collaborate with agency partners and major retail customers to deliver bestinclass insightdriven activations. Youll play a key role in strengthening integration between brand activity and instore execution ensuring a seamless consumer journey from awareness to purchase.

About McCain.

Click Here to learn more about McCain and how we provide you with opportunities to make an impact that matters.

Leadership principles.

At McCain our leadership principles guide how we engage with customers collaborate as a team and achieve success. We focus on understanding customer needs driving innovation empowering people and taking ownership to clear obstacles and deliver results.

The McCain experience.

We are McCain. This statement is a testament to our collective strength and our individual value. Your contributions play a vital role in our success. Our winning culture is rooted in authenticity and trust empowering us to bring out the best in one another. Here youll find opportunities to learn grow and thrive. Join us and experience why were better together.

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*Weve got this covered! No external agency support is required at this stage and unsolicited CVs will not be considered.

McCain Foods is an equal opportunity employer. As a global family-owned company we strive to be the employer of choice in the diverse communities around the world in which we live and work. We recognize that inclusion drives our creativity resilience and success and makes our business qualified applicants will receive consideration for employment without regard to race religion color national origin sex age veteran status disability or any other protected characteristic under applicable law.

McCain is an accessible employer. If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms) please let us knowand we will work with you to find appropriate solutions.

Your privacy is important to us. By submitting personal data or information to us you agree this will be handled in accordance with McCains Global Privacy Policyand Global Employee Privacy Policy as applicable. McCain leverages AI in the hiring process though all final decisions are made by humans. You can understand our approach to AI and how your personal information isbeing handled here.

Job Family:Marketing
Division:ANZ
Department:ANZ Activation and E-Comm
Location(s): AU - Australia : Victoria : Melbourne

Company:McCain Foods (Aust) Pty.