Field Sales Manager – Ghana

Accra - Ghana

Monthly Salary: Not Disclosed

Posted on: 7 hours ago

Vacancies: 1 Vacancy

Job Summary

In partnership with our client we are seeking a Field Sales Manager to lead the charge in establishing and growing a pioneering womens wellness and skincare brand in Ghana. This is more than a sales role. You will be the face of the brand in a key strategic market building the commercial foundation that will define its presence across West Africa. If you are a self-starter who thrives in the field and knows how to turn relationships into results we want to meet you.

Who are we looking for

You are a commercially driven sales professional with a proven track record in distribution retail partnerships or FMCG market expansion.
You are deeply connected within Ghanas beauty pharmacy or modern retail ecosystem and know how to open doors.
You are a confident negotiator who can secure strong commercial terms and build lasting partnerships.
You are highly self-directed and comfortable operating independently without daily supervision or a physical office.
You are analytically minded with the ability to track performance report with clarity and turn data into action.
You are passionate about womens wellness and understand the power of culturally relevant brands.

Your Responsibilities

Market Expansion and amp; Distribution

You will identify source and secure strong distributor partnerships within Ghana.
You will build and maintain relationships with key retail chains pharmacies beauty stores and modern trade outlets.
You will negotiate commercial terms onboarding processes and launch timelines with retail and distribution partners.
You will develop and execute a clear go-to-market strategy for Ghana aligned with overall West Africa objectives.
You will continuously map the competitive landscape and identify new growth opportunities.

Retail and amp; Activation Execution

You will support in-market activations pop-ups and retail launches in collaboration with the marketing and brand teams.
You will ensure brand visibility and execution standards are maintained across all retail touchpoints.
You will coordinate product launches and promotional campaigns locally.

Commercial Performance and amp; Reporting

You will own monthly sales tracking and retail performance reporting.
You will provide structured weekly updates to the Head of West Africa including key wins challenges pipeline developments and revenue forecasts.
You will maintain distributor accountability for sell-in and sell-out targets and generate timely market intelligence reports.

Operations and amp; Self-Management

You will manage your own schedule retailer visits distributor meetings and reporting cadence with strong discipline and initiative.
You will act as the brands in-market representative upholding brand standards and professionalism at all times.

What Success looks like

A strong and growing network of distributor and retail partnerships established within the first 90 days.
Consistent achievement of monthly sell-in and sell-out targets across all retail channels.
Clear and structured weekly reporting that keeps the regional team informed and aligned.
Successful execution of in-market activations and product launches that drive brand visibility and revenue.
A well-mapped competitive landscape with actionable growth opportunities identified quarterly.

To be considered for this role you should have

Proven experience in business development distribution retail partnerships or FMCG/beauty market expansion.
A strong existing network within Ghanas beauty pharmacy or modern retail ecosystem.
Demonstrated ability to work independently and drive results without direct supervision.
Excellent negotiation relationship-building and communication skills.
Strong analytical and reporting capabilities.
Ability to manage multiple stakeholders and meet targets in a fast-paced environment.
Preferred: Experience in beauty skincare FMCG or health and wellness industries prior experience launching or scaling a brand in Ghana and an entrepreneurial mindset with a strong ownership mentality.

Challenges you may face in this role

Building brand presence from the ground up in a new market with limited in-country infrastructure.
Managing distributor and retail relationships independently without a local team to support you.
Balancing field execution stakeholder management and reporting demands simultaneously.
Navigating the regulatory and retail entry landscape in Ghana as a new market entrant.

The Goodies

Competitive salary with performance-linked incentives tied to distribution growth and revenue targets.
The opportunity to be foundational in building the brands presence in Ghana and shaping its broader West Africa expansion strategy.
A collaborative goal-driven and compassionate company culture.
Direct impact on a fast-growing brand that puts melanated skin at the center of its mission.

In partnership with our client we are seeking a Field Sales Manager to lead the charge in establishing and growing a pioneering womens wellness and skincare brand in Ghana. This is more than a sales role. You will be the face of the brand in a key strategic market building the commercial foundation ...