Associate Director, Omnichannel Strategist
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Job Location:
Wilmington, DE - USA
Monthly Salary:
Not Disclosed
Posted on:
20 hours ago
Vacancies:
1 Vacancy
Job Summary
Associate Director Omnichannel Strategist
Introduction to role:
Are you ready to shape the future of customer experiences in Pharmaceuticals As an Associate Director Omnichannel Strategist at AstraZeneca within the US BBU Innovation and Business Excellence team youll be at the forefront of designing seamless customer experiences that align with brand and enterprise goals. You will engage US Brand teams agencies and cross-functional partners to champion innovative omnichannel marketing campaigns for healthcare professionals and consumers. Dive into a dynamic environment where youll translate brand strategies into integrated customer experiences that drive business outcomes.
Accountabilities:
As an Omnichannel Strategist youll be responsible for delivering a sound strategic approach to the customer experience across digital and non-digital channels focusing on personalized campaigns that support brand objectives and compliance requirements. You will partner with and educate stakeholders about HCP and consumer experiences omnichannel strategies and advanced capabilities for connected campaigns that deliver on brand strategic priorities. You will continuously monitor and evaluate brand campaigns for data-driven performance optimizations. Your strong business acumen and expertise in leveraging a unified strategy to create innovative omnichannel campaigns will be crucial in delivering impactful customer experiences that drive business results.
Essential Skills/Experience:
- Bachelors Degree or equivalent experience
- 5-7 years of experience in a relevant Marketing or Strategy role
- Proven track record in delivering integrated marketing programs with measured outcomes
- Knowledge of digital and non-digital channels such as: media email SMS web direct mail print SEM social salesforce events
- Ability to lead and influence strategic recommendations solutions optimizations and decisions
- Measurement & analytics with focus on strategic insights to inform optimization strategies
- Proven track record of leading teams without positional authority
Desirable Skills/Experience:
- Advanced Degree in a relevant field
- Demonstrated leadership and coordination of cross-functional teams to deliver a single cohesive strategy
- Healthcare/Pharmaceutical marketing experience with focus on personal and non-personal promotional channels
- Media/Advertising agency experience
- Familiarity with agile ways of working
- Business requirement gathering experience
- Customer relationship management (CRM) experience
When we put unexpected teams in the same room we unleash bold thinking with the power to inspire life-changing -person working gives us the platform we need to connect work at pace and challenge perceptions. Thats why we work on average a minimum of three days per week from the office. But that doesnt mean were not flexible. We balance the expectation of being in the office while respecting individual flexibility. Join us in our unique and ambitious world.
At AstraZeneca we are driven by our mission to bring life-saving medicines to patients worldwide. Our innovative approach combines scientific knowledge with commercial acumen to spot opportunities and operationalize them swiftly. With a focus on improving patient experiences and outcomes we thrive on energy and pace fostering an environment where top talent can grow and make a significant impact. Join us on this journey to shape the future of BioPharmaceuticals and contribute to bending the global mortality curve.
Ready to make a difference Apply now and be part of a team thats transforming healthcare!
#Li-Hybrid
Date Posted
27-Feb-2026Closing Date
29-Mar-2026Our mission is to build an inclusive environment where equal employment opportunities are available to all applicants and furtherance of that mission we welcome and consider applications from all qualified candidates regardless of their protected characteristics. If you have a disability or special need that requires accommodation please complete the corresponding section in the application form.
Required Experience:
Director
Key Skills
- Program assessment
- FDA Regulations
- Manufacturing & Controls
- Program Evaluation
- budget forecast
- Research Experience
- Operations Management
- Research & Development
- Strategic Planning
- Contract Management
- Leadership Experience
- negotiation
About Company
AstraZeneca is an equal opportunity employer. AstraZeneca will consider all qualified applicants for employment without discrimination on grounds of disability, sex or sexual orientation, pregnancy or maternity leave status, race or national or ethnic origin, age, religion or belief, ... View more
