Senior Field Marketing Manager (12-Month Fixed Term Contract)

Position Overview

TheSenior Field Marketing Manager (12-month Fixed Term Contract)is responsible forplanning and executing integrated field marketing programs that drive pipeline and bookings for the UK & Ireland region (with a focus on Strategic and Enterprise segments).

They act as atarget account strategistand key partner to Sales translating GTM priorities into regional campaigns ABX motions and events that generate demand accelerate active opportunities and support customer expansion.

This role requires a mix ofstrategic planninghands on execution anddata driven optimization working closely with Sales SDR/BDR Demand Generation Content and Product/Solutions Marketing.

Key Responsibilities

• Pipeline generation & acceleration
  • Own regionalpipeline and opportunity targetsfor defined segments (e.g. UKI Strategic/Enterprise) in partnership with Sales leadership.
  • Design and executeintegrated campaigns(email events webinars direct mail paid channels via central teams) mapped to the full buyer journey from awareness toclosedwon.
  • RunABX programsfor top TAL accounts aligning outreach content and events to buying committees and intent signals.
  • Build programmes toreengage stalled MQLs and opportunities improving MQL Opp Bookings conversion.
• Field programs & events
  • Plan and deliver aregional field calendarof:
    • Diligenthostedevents (roundtables workshops executive breakfasts user groups).
    • Strategic third party events (trade shows conferences associations).
    • Webinars and virtual experiences tied to priority plays and product launches.
  • Own theend to end event lifecycle:
    • Briefing promotion registrations onsite execution lead capture and post-event followup.
    • Partner with Sales and SDR/BDR leaders to ensurestrong attendance high quality meetings and structured followupthat converts into opportunities and bookings.
• GTM alignment & stakeholder management
  • Work as atrusted advisor to Sales leaders in-region:
    • Co-build target account lists and territory plans.
    • Align on plays messaging and coverage across segments and industries.
  • Collaborate withProduct/Solutions Marketingto localise and land global narratives sales plays and thought leadership in the region.
  • Partner withDemand Generation and Digitalto secure digital air cover (email nurtures content syndication paid media retargeting) for field programs and ABX motions.
• Budget management & ROI
  • Own and manage theregional field marketing budgetfor assigned segments/territories:
    • Build business cases for major investments.
    • Trackspend vs. plan at activity and quarter level.
  • Measure and report onprogram performance:
    • MQLs opportunities pipeline bookings and influence.
    • Event and campaign ROI with clear recommendations on what to scale optimise or stop.
• Data process & martech
  • UseSalesforceand the marketing tech stack (e.g. Marketo/marketing automation 6sense/intent Outreach Gong ZoomInfo) to:
    • Build and track campaigns.
    • Monitor account engagement and signals.
    • Support SDR/BDR sequencing andfollowup.
  • Ensureclean campaign setup and lead routing working with Marketing Operations tomaintainreporting accuracy.
  • Contribute tofield marketing process improvements (playbooks templates reporting standardspost-eventdebriefs) across the broader team.

Required Experience/Skills

• 5 yearsof B2B marketing experience with at least3 years in field ABM or regional marketingroles.
• Bachelors degree inMarketing Business Communications or related field or equivalent experience.

• Proventrack recordof:
  • Planning and executingintegrated field campaigns and eventsthat drive pipeline and bookings.
  • Partnering directly with Sales leadership to co-own targets and build regional plans.
• Strong understanding ofB2B SaaS sales cyclesand complex multistakeholder buying journeys (ideally in governance risk compliance or adjacent enterprise software).

• Experience with:
  • CRM: Salesforce (or equivalent).
  • Marketing automation: Marketo HubSpot or similar.
  • Familiarity withABM/intent tools(e.g. 6sense) andsales engagement platforms(e.g. OutreachSalesloft) is a plus.
• Ability toanalyse performance dataand convert insights into clear actions and recommendations.

• Excellentproject managementand organisational skills; comfortable running multiple programs simultaneously across regions segments and stakeholders.

• Strongwritten and verbal communication skills including the ability to brief influence and present to Sales Marketing and leadership stakeholders.

• Collaborative team player who thrives in afast paced matrixedenvironment.
• Willingness to travel within the UK & Ireland and occasionally within EMEA for events customer meetings and internal planning sessions.

About Us

Diligent is the AI leader in governance risk and compliance (GRC) SaaS solutions helping more than 1 million users and 700000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners the C-Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk build greater resilience and make better decisions faster.

Learn more or follow us onLinkedInandFacebook

What Diligent Offers You

• Creativity is ingrained in our culture. We are innovative collaborators by nature. We thrive in exploring how things can be differently both in our internal processes and to help our clients
• We care about our people.Diligent offers a flexible work environment global days of service comprehensive health benefits meeting free days generous time off policy and wellness programsto name a few
• We have teams all over the world. We may be headquartered in New York City but we have office hubs in Washington D.C. Vancouver London Galway Budapest Munich Bengaluru Singapore and Sydney.
• Diversity is important to us. Growing maintaining and promoting a diverse team is a top priority for us. We foster and encourage diversity through our Employee Resource Groups and provide access to resources and education to support the education of our team facilitate dialogue and foster understanding.

Diligent created the modern governance movement. Our world-changing idea is to empower leaders with the technology insights and connections they need to drive greater impact and accountability to lead with purpose. Our employees are passionate smart and creative people who not only want to help build the software company of the future but who want to make the world a more sustainable equitable and better place.

Headquartered in New York Diligent has offices in Washington D.C. London Galway Budapest Vancouver Bengaluru Munich Singapore and Sydney. To foster strong collaboration and connection this role will follow a hybrid work model. If you are within a commuting distance to one of our Diligent office locations you will be expected towork onsite at least 50% of the time.We believe that in-person engagement helps drive innovation teamwork and a strong sense of community.

_{We are a drug free workplace. Diligent is proud to be an equal opportunity employer. We do not discriminate based on race color religious creed sex national origin ancestry citizenship status pregnancy childbirth physical disability mental disability age military status protected veteran status marital status registered domestic partner or civil union status gender (including sex stereotyping and gender identity or expression) medical condition (including but not limited to cancer related or HIV/AIDS related) genetic information or sexual orientation in accordance with applicable federal state and local also consider qualified applicants regardless of criminal histories consistent with legal requirements. See alsoDiligents EEO Policy and Know Your are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability you may contact us at .}

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