3958- Manager Marketing

The Role

Were seeking a Marketing Manager to drive execution of our category marketing strategy for Gravity our unified healthcare data and AI platform. Reporting to the Senior Director of Category Marketing youll be responsible for bringing our annual and quarterly marketing plans to lifetranslating strategy into high-impact campaigns content and programs that drive pipeline and accelerate adoption across healthcare C-suite audiences. This role is ideal for a marketing execution expert who thrives in fast-paced environments can manage multiple workstreams simultaneously and has a track record of delivering measurable results in B2B healthcare technology or enterprise SaaS.

A Day in the Life

Campaign Execution & Program Management (40%)

Execute integrated marketing campaigns across owned earned and paid channels to support quarterly goals and annual category positioning

Manage end-to-end campaign delivery including timeline management stakeholder coordination asset production and performance tracking

Coordinate cross-functional teams (content design demand gen sales enablement) to ensure on-time on-brand execution

Build and maintain marketing calendars project trackers and campaign documentation

Monitor campaign performance against KPIs and provide regular reporting to leadership

Content Development & Management (30%)

Develop compelling marketing content including email campaigns web copy social posts case studies solution briefs and event materials

Translate technical product capabilities into customer-centric messaging for C-suite healthcare audiences (CIO CDO CFO CMO etc.)

Manage content production workflows with internal teams and external vendors

Ensure brand consistency and message alignment across all customer touchpoints

Maintain content library and asset management systems

Event & Partnership Marketing (10%)

Support event marketing programs including industry conferences customer events (Xccelerate) webinars and executive roundtables

Coordinate partnership marketing initiatives (e.g. CHIME strategic technology partners)

Manage pre-event at-event and post-event marketing activities

Track event ROI and engagement metrics

Research & Thought Leadership Execution (20%)

Support execution of research initiatives including customer surveys industry reports and benchmarking studies

Coordinate with research partners and vendors on study design and data collection

Help develop research-driven content assets for lead generation and brand positioning

Required Qualifications

6-8 years of marketing experience in B2B technology healthcare IT or enterprise SaaS

Proven track record of executing integrated marketing campaigns that drive measurable business outcomes

Strong project management skills with ability to manage multiple complex initiatives simultaneously

Excellent written and verbal communication skills with ability to translate technical concepts for business audiences

Experience marketing to enterprise/C-suite audiences preferably in healthcare

Data-driven mindset with experience using marketing analytics tools and reporting on campaign performance

Proficiency with marketing automation platforms (HubSpot Marketo Salesforce or similar)

Bachelors degree in Marketing Communications Business or related field

Preferred Qualifications

Experience in healthcare technology marketing or marketing to healthcare provider/payer organizations

Knowledge of healthcare industry trends including AI adoption data interoperability value-based care

Experience with marketing to technical audiences (CIOs CTOs data leaders)

Experience supporting product launches or go-to-market initiatives

Key Competencies

Execution excellence: Ability to translate strategy into action with strong attention to detail

Agility: Comfortable operating in a fast-paced high-growth environment with shifting priorities

Collaboration: Strong cross-functional partnership skills; ability to influence without authority

Customer focus: Deep empathy for healthcare customers and their challenges

Results orientation: Driven by metrics and continuously optimizing for performance

Creative problem-solving: Resourceful and solutions-oriented when facing constraints

We offer competitive benefits to set you up for success in and outside of work.

Heres What We Offer

• Generous Leaves: Enjoy generous leave benefits of up to 40 days.
• Parental Leave: Leverage one of industrys best parental leave policies to spend time with your new addition.
• Sabbatical: Want to focus on skill development pursue an academic career or just take a break Weve got you covered.
• Health Insurance: We offer comprehensive health insurance to support you and your family covering medical expenses related to illness disease or injury. Extending support to the family members who matter most.
• Care Program: Whether its a celebration or a time of need weve got you covered with care vouchers to mark major life events. Through our Care Vouchers program employees receive thoughtful gestures for significant personal milestones and moments of need.
• Financial Assistance: Life happens and when it does were here to help. Our financial assistance policy offers support through salary advances and personal loans for genuine personal needs ensuring help is there when you need it most.

Innovaccer is an equal-opportunity employer. We celebrate diversity and we are committed to fostering an inclusive and diverse workplace where all employees regardless of race color religion gender gender identity or expression sexual orientation national origin genetics disability age marital status or veteran status feel valued and empowered.

Disclaimer:

Innovaccer does not charge fees or require payment from individuals or agencies for securing employment with us. We do not guarantee job spots or engage in any financial transactions related to employment. If you encounter any posts or requests asking for payment or personal information we strongly advise you to report them immediately to our HR department at Additionally please exercise caution and verify the authenticity of any requests before disclosing personal and confidential information including bank account details.

About Innovaccer

Innovaccer activates the flow of healthcare data empowering providers payers and government organizations to deliver intelligent and connected experiences that advance health outcomes. The Healthcare Intelligence Cloud equips every stakeholder in the patient journey to turn fragmented data into proactive coordinated actions that elevate the quality of care and drive operational performance. Leading healthcare organizations like CommonSpirit Health Atlantic Health and Banner Health trust Innovaccer to integrate a system of intelligence into their existing infrastructure extending the human touch in healthcare. For more information visit .

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Required Experience:

Manager