Marketing Manager 4

MW Partners is currently seeking a Marketing Manager to work for our client who is a global leader in multimedia and creativity software products.

Responsibilities and duties:

• Help define and execute on the GTM strategy required to propel Photoshops growth. This includes: mapping out quarterly Product Marketing strategy and executing on outbound marketing efforts w/partner teams.
• Partner closely with product to deeply understand new and updated features and functionality to inform product marketing strategy feature prioritization and objectives/KPIs.
• Develop key positioning and messaging for product marketing moments validated by customers and the community driving the target audience to take action.
• Partner with broad cross-functional teams to define and execute on optimal go-to-market strategy; collaborate with PR/Comms Marketing Go-to-Market Community Social Data Science Regional teams Legal and more to deliver value to customers and successfully land integrated marketing moments. Engage deeply on Social to better understand and address customer needs and sentiment drivers.
• Set goals and targets to assess impact of initiatives based on historical benchmarks and/or industry standards continually striving to optimize and improve.

Requirements:

• BA/BS MBA preferred
• 7 years of product marketing experience in consumer software technology
• Passion for creativity and empowering the creator in all of us.
• A distinctive track record of driving business growth by defining prioritizing and leading high impact outbound marketing initiatives
• Ability to define problems amidst ambiguity and a bias for action to address them autonomously
• Experience influencing highly matrixed teams with differing goals and KPIs
• Patience and adaptability in dynamic rapidly shifting environments.
• Global culturalization and localization experience
• 0-10% travel.

Desired Skills

• Product marketing experience: You have a distinctive track record of developing and executing on impactful product marketing efforts that align to a broader business strategy
• Exceptional communication skills: Advanced written and verbal communication skills. The ability to distill complex ideas down into digestible bites and to concisely and confidently present and influence executives peers and key decision makers.
• Passionate creator: You have deep experience using Adobe Photoshop or a similar advanced imaging tool features and capabilities and understand the key use cases and workflows intimately.
• Strategic clarity: You have a strong and data-driven point of view on market opportunities and how to best win new and retain existing customers.
• Results oriented and data driven: Demonstrates outstanding analytical skills to identify analyze and use data to inform strategy and execute and optimize plans.
• Cross-functional influence: Youre a respected team member who can drive and influence key workstreams in collaboration with cross-functional partners.

For a further discussion or to find out more contact Amit Kumar on or apply now.