Director of Marketing Strategy (Brand Planning)
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Job Location:
Arlington, TX - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Stand Together is a philanthropic community that helps Americas boldest changemakers tackle the root causes of our countrysbiggest problems from education to the economy broken communities and toxic division among dozens of other pressing issues. We provide our partners with access to resources including funding thought leadership a network of peers and a playbook for applying proven principles to transform lives and society.
Our culture is collaborative and celebrates innovation personal responsibility and the power of bottom-up solutions. We are looking for passionate and values-aligned talent to help us transform how society tackles its biggest challengesone paradigm at a time.
Millions of Americans face barrierspoverty addiction division family instabilitythat limit opportunity and well-being. Stand Together supports one of the nations most ambitious portfolios focused on strengthening communitiesand empowering people to solve problems in their local communities. A critical part of this work is building marketing strategies and campaigns that mobilize social entrepreneurs philanthropists and everyday citizens to foster a culture of contribution.
The Director of Marketing Strategy Brand Planning for Strong and Safe Communities will play a pivotal role in defining the strategic marketing framework that guides our go-to-market leader serves as a strategic bridge between business leaders and marketingactivationteams translating organizational priorities into integrated marketing strategies that drivesocietalimpact. They will work upstream with program leaders toidentifyopportunities where marketing can accelerate impact while partnering withactivation teams to ensure all campaigns are grounded in clearobjectives data-driven insights a coherent theory of change and measurable outcomes.
How You Will Contribute
- Translate business priorities into integrated marketing strategies and campaign briefs definingobjectivestargetaudience strategy positioning messagingvalue propositon of programsand measurement plans
- Define the strategicmarketingframework that guides go-to-market campaigns ensuring marketing initiatives align with organizational priorities and deliver measurable outcomes
- Serve as a strategic partner to program and business leaders to identify opportunities where marketing can create new value and accelerate impact
- DevelopMarCommsinvestment recommendations ensuring marketing resources are aligned to the highest-impact opportunities
- Identify cultural insights audience trends and emerging opportunities that inform marketing experimentation and innovation
- Pilot and scale new marketing approaches including influencer engagement partnerships and new distribution channels to expand reach and impact
- Build learning agendas and collaborate with analytics teams to ensure campaigns generate actionable insights and continuously improve performance
- Provide strategic oversight of campaign planning and execution ensuring go-to-market campaigns effectively advance definedobjectivesand strategic priorities.
- Foster strong cross-functional collaboration across marketing communications digital and analytics teams to deliver integrated marketing initiatives
What You Will Bring
- 10 years of experience in marketing strategy brand strategy or integrated marketing leadership
- Experience developing audience-driven marketing strategies and multi-channel campaigns
- Ability to translate complex organizational goals into clear marketing strategies and actionable initiatives
- Experience working in agency brand or integrated marketing environments preferred
- Demonstrated success operating in matrixed organizations and influencing senior stakeholders
- Strong analytical and strategic thinking skills with the ability to translate insights and data into strategic direction
- Familiarity with emerging and nontraditional marketing channels such as influencer partnerships podcasting and experiential engagement preferred
- Exceptional communication and storytelling skills
- Comfort operating in ambiguity and building strategies from first principles
- Enthusiasm to contribute to Stand Togethersvision and principled approachto solving problems and a commitment to stewarding ourculture which champions values including transformation and innovation entrepreneurialism humility and respect.
What We Offer
- Competitive benefits: Enjoy a 6% 401(k) match with immediate vesting flexible time off comprehensive health and dental plans plus wellness and mental health support through Peloton and Talkspace.
- A meaningful career: Join a passionate community of over 1300 employees dedicated to improving lives and driving innovative solutions to complex social challenges.
- Commitment to growth: Thrive in a non-hierarchical environment that empowers employees to discover develop and apply their unique talents.
- Competitive compensation: Our approach rewards the value you create through competitive salaries and bonus opportunities allowing you to share in the success you help drive.
Our Values:Working for an organization within the Stand Together philanthropic community is different from many other places. The culture is deeply rooted in Principle Based Management (PBM) a framework guided by the principles that drive human progress such as dignity openness and bottom-up empowerment. PBM empowers employees to be entrepreneurial to innovate and to continually drive transformation.
We believe diversity fuels creativity broadens knowledge and helps drive success. That is why were proud to be an Equal Opportunity Employer and strive to treat all employees and applicants with honesty dignity and respect.
We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.
Required Experience:
Director
Key Skills
About Company
Stand Together is a philanthropic community that helps America’s boldest changemakers tackle the root causes of our country’s biggest problems.
