Manager, Measurement and Attribution

Dentsu

Not Interested
Bookmark
Report This Job

profile Job Location:

Chicago, IL - USA

profile Monthly Salary: $ 113000 - 143750
Posted on: 4 hours ago
Vacancies: 1 Vacancy

Job Summary

Job Description:

The Manager will play an important role in our US-based attribution modeling capabilities. Reporting into the Director you will leverage data science techniques to examine marketing activities and to estimate their growth to our clients. These projects will include Media Mix Optimization or Marketing Mix Modeling Analysis of Covariance (test & control) Cluster Analysis and Attribution Modeling of disaggregate event-stream data. You will be a player coach; in some cases the Manager may lead a team coordinating with some of our most important clients on data acquisition modeling and presentation of results on high-visibility other cases the Manager will be hands-on keyboard revising code and drive innovation. You will collaborate with and manage a US-based and India-based team.

You Will:

  • Manage data collection with clients

  • Lead project teams to manage data quality and develop processes to ensure data quality

  • Manage project teams to drive innovation in analytics and achieve client expectations

  • Oversee and conduct modeling of client data following project timelines

  • Interpret and visualize model estimates and diagnostics

  • Guide process development and continuous improvement

You Have:

  • A Bachelors degree in at least one of these fields preferred: statistics economics applied mathematics optimization computer science physics; (preference for an advanced degree)

  • 4 years of experience applying analytics to measure marketing effectiveness with a focus on measurement and attribution

  • Experience working with and measuring TV digital media and CRM data

  • Knowledge of statistics/data science including regression hierarchical or mixed regression and machine learning techniques (Naïve Bayes Markov Chain Random Forest etc.)

  • Advanced modeling skills with Python and R

  • Cloud environment experience especially GCP and AWS

  • Experience working with platforms like Databricks a plus

  • Data visualization experience with tools like Tableau or Power BI a plus

  • An understanding of marketing goals and how different media channels support them

  • A background presenting information in spoken written or visual form to a variety of audiences from our teams to external client executives.

  • Experience balancing and managing your project teams client engagements

  • Experience collaborating with global teams to share insights and techniques

  • Experience managing a team

The annual salary range for this position is $113000-$143750. Placement within the salary range is based on a variety of factors including relevant experience knowledge skills and other factors permitted by law.

Benefits available with this position include:

  • Medical vision and dental insurance

  • Life insurance

  • Short-term and long-term disability insurance

  • 401k

  • Flexible paid time off

  • At least 15 paid holidays per year

  • Paid sick and safe leave and

  • Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits including but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act in accordance with its plans and policies. For further details regarding Dentsu benefits please visit .

To begin the application process please click on the Apply button at the top of this job posting. Applications will be reviewed on an ongoing basis and qualified candidates will be contacted for next steps.

At dentsu we believe great work happens when were connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices currently located in Chicago metro Detroit Los Angeles and New York City are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote depending on the role and business needs. Regardless of your work location we expect our employees to be flexible to meet the needs of our Company and clients which may include attendance in an office.

#LI-MERKLE

Location:

Chicago

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race color national origin sex sexual orientation gender identity age pregnancy childbirth or related medical conditions ancestry physical or mental disability marital status political affiliation religious practices and observances citizenship status genetic information veteran status or any other basis protected under applicable federal state or local law.

Dentsu is committed to providing reasonable accommodation to among others individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us please send an e-mail toby clicking on the link to let usknow the nature of your accommodation request and your contact information. We are here to support you.


Required Experience:

Manager

Job Description:The Manager will play an important role in our US-based attribution modeling capabilities. Reporting into the Director you will leverage data science techniques to examine marketing activities and to estimate their growth to our clients. These projects will include Media Mix Optimiza...
View more view more

Key Skills

  • Accounts Assistant Credit Control
  • Acquisition
  • Helpdesk
  • Fusion
  • Data Analysis

About Company

Company Logo

Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in approximately 120 countries.

View Profile View Profile