Go-To-Market Intelligence Operations Lead

WHO WE ARE

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire grow and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP) our vision is to make sophisticated marketing simple by unifying identity intelligence and omnichannel activation into a single platform powered by one of the industrys largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more go to .

THE ROLE

Zeta Global is hiring anOperations Leadto support the Go-to-Market (GTM) Intelligence & Automation function within our Data Cloud team. This role willownthe systems workflows and reportingthat drive delivery of GTM insights and marketing automation programs across Zetas enterprise clients and internal teams.

Youllbe responsible forscaling our operational infrastructurefrom centralized intake and prioritization through execution tracking reporting and cross-functional coordination. This is ahands-on high-visibility rolewhereyoullpartner with stakeholders across Marketing Sales EnablementApplications and Analytics to help ensure the right work gets donefaster smarter and more consistently.

This role is ideal for someone who thrives in fast-moving environments and enjoys structuring complexity into clarity.

RESPONSIBILITIES

• Own & Scale GTM Operations
  • Manage the end-to-end workflow for GTM Intelligence & Automation projects from intake through delivery and optimization
  • Refine and enforce intake SLAs and prioritization criteria
  • Maintain the centralized request system and serve as the first line of triage for inbound requests
• Lead the Operating System
  • Own the teams project management platforms (primarily Asana) including workflows boards reporting and governance
  • Ensure tools and documentation reflecttheteamstructure intake flows and processes as the business evolves.
  • Build andmaintainSOPs templates and reusable assets to support team scale
• Drive Visibility & Reporting
  • Build andmaintainreporting on throughput cycle time request volume and blockers
  • Surface insights to guide leadership prioritization and team focus
  • Run monthly retrospectives and support delivery scorecards
• Coordinate Cross-Functional Work
  • Partner with GTM Analytics Applications MarketingSales and Client Support teamsto align on shared goals
  • Own meeting hygienedrive agendas document action items and ensure follow-through
  • Support rollout of new tooling templates and process improvements
• Optimizefor Efficiency & Reuse
  • Identifymanual or redundant workflows and recommend automation or simplification paths
  • Enable reuse of intelligence packages and automation playbooks across stakeholders
  • Improve internal stakeholder experience across Asana SharePoint and supporting platforms

WHAT SUCCESS LOOKS LIKE

• Intake and prioritization are predictable transparent and trusted across stakeholders
• The operating system provides clear real-time visibilityintowork in progress and team capacity
• GTM Intelligence & Automation initiatives move efficiently with fewer bottlenecks and clearer ownership
• Leadership has actionable operational insights to guide prioritization and investment decisions
• The team spends more time delivering insight and automationand less time navigating process

REQUIREMENTS

• 36 years in operations GTM program management or workflow/process ownership roles
• Experience managing systems like Asana Jira or similar
• Ability to synthesize complex projects into structured trackable workflows
• Strong communicationskills and comfort working cross-functionally
• Proven experience building reporting dashboards and supporting operational insights

PREFERRED SKILLS

• Familiarity with go-to-market strategy marketing analytics or data-driven execution
• Experience supporting technical data or automation-focused teams
• Comfort navigating ambiguity andoperatingas a utility player when needed

BENEFITS & PERKS

• Unlimited PTO
• Excellent medical dental and vision coverage
• Employee Equity
• Employee Discounts Virtual Wellness Classes and Pet Insurance And more!!

COMPENSATION RANGE

The salary range for this role is $115000 - $130000 depending on location and experience.

PEOPLE & CULTURE AT ZETA

Zeta considers applicants for employment without regard to and does not discriminate on the basis of an individuals sex race color religion age disability status as a veteran or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation gender identity or expression.

Were committed to building a workplace culture of trust and belonging so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate support and advocate for one another. Learn more about our commitment to diversity equity and inclusion here: IN THE NEWS!