Marketing Manager

Marketing Manager Hybrid

Apex NC

About Bland Landscaping Company

Bland Landscaping is a premier provider of commercial landscape maintenance installation and stormwater management services across the Southeastern United States. Headquartered in Apex North Carolina the companys deep expertise and strong employee-driven culture have positioned it for rapid growthearning Bland a place among the Top 50 Commercial Landscape Providers nationwide.

With a team of over 1025 dedicated professionals Bland Landscaping is committed to excellence quality craftsmanship exceptional service and building long-lasting client partnerships.

Position Overview

Bland Landscaping needs a proactive creative results-driven Marketing Manager to create and execute company-wide marketing initiatives. The primary responsibility of this new hire will be to manage tactical functions of day-to-day marketing efforts and provide dedicated support to the vice president of sales. The selected candidate will drive brand awareness through lead generation business development creative concepts and customer engagement utilizing digital and traditional marketing strategies.

The ideal candidate will be a self-starter with a strong background in social media management digital media and event planning. The candidate will work with a team-first mindset and showcase deep understanding of how marketing concepts intersect with real-life internal and external communications campaigns. From trade shows to give-back programming this hands-on role is meant for someone who:

Thrives in a fast-paced environment.

Isnt afraid to ask questions.

Cares more about the work than the title.

Desires to grow in your career as the company expands.

What Youll Do at Bland Landscaping (Responsibilities)

Strategy Business Development

Develop and execute comprehensive marketing plans and strategies aligned with business goals.

Collaborate with sales and account management teams to develop targeted marketing campaigns and lead generation tools for new and existing clients.

Analyze marketing data prepare reports and provide insights to optimize campaigns.

Work closely with executive leaders on long-range and strategic planning.

Creative Brand Management

Coordinate with external vendors and agencies (graphic designers photographers printers) as needed.

Maintain and promote brand consistency across all touchpoints.

Serve as the hub for all imagery and creative assets.

Event Management

Plan coordinate and travel to marketing events including trade shows customer appreciation events internal celebrations and community outreach initiatives.

Maintain CRM database and coordinate all post-event marketing efforts.

Serve as point-of-contact for swag warehousing and distribution.

Digital

Manage and update the companys website content including performance and SEO optimization.

Collaborate with on-staff videographer/photographer to create schedule and monitor content across all social media platforms (LinkedIn Facebook Instagram YouTube etc.).

Design and manage internal and external email marketing campaigns newsletters and print collateral.

Support internal communication efforts by capturing stories surrounding employee spotlights company updates and HR campaigns.

What You Will Bring to the Team (Qualifications & Skills)

Bachelors degree in Marketing Communications Public Relations or related field.

At least 5 years of marketing and communications experience.

Excellent project management skills and the ability to manage multiple priorities while keeping an eye on the details.

Proficiency with these types of programs:

o Newsletter services (Mailchimp Constant Contact Flodesk etc.)

o Design programs (Canva Adobe InDesign Powerpoint etc.)

o WordPress or alternate website management tools.

o CRM (Pipedrive Salesforce HubSpot etc.)

o Major social media platforms and management programs (Hootsuite Sprout Social Metricool etc.)

Strong writing editing project management and organizational skills.

Experience working in the landscaping construction property management or service industry is a plus but not required.

What You Can Expect From Bland Landscaping

Competitive salary and bonus plan.

Full benefits package including medical dental and vision insurance.

401K with company match.

Company-provided vehicle laptop phone and credit card.

Defined career advancement opportunity and ability to directly shape the company with industry leaders.

Supportive team environment that values purpose creativity and excellence.

Apply today at or contact

Equal Employment Opportunity Statement

Bland Landscaping Company provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race color religion age sex national origin disability status genetics veteran status sexual orientation gender identity or any other characteristics protected by federal state or local laws.

Disclaimer

The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities duties and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time as needed.

What You Will Bring to the Team (Qualifications & Skills)

Bachelors degree in Marketing Communications Public Relations or related field.

At least 5 years of marketing and communications experience.

Excellent project management skills and the ability to manage multiple priorities while keeping an eye on the details.

Proficiency with these types of programs:

o Newsletter services (Mailchimp Constant Contact Flodesk etc.)

o Design programs (Canva Adobe InDesign Powerpoint etc.)

o WordPress or alternate website management tools.

o CRM (Pipedrive Salesforce HubSpot etc.)

o Major social media platforms and management programs (Hootsuite Sprout Social Metricool etc.)

Strong writing editing project management and organizational skills.

Experience working in the landscaping construction property management or service industry is a plus but not required.