Description -

We are looking for aCommercial Events Expertto lead execute and optimize North Americas commercial events this role you will build a scalable insight-driven events program that strengthens HPs position in the commercial market accelerates revenue opportunities and deepens engagement with customers channel partners and alliance partners.

You will develop and manage end-to-end event plans from strategy and budget oversight to flawless execution and post-event nurture lead flows and measurement. You will collaborate closely with HP sales & category leaders channel and alliance teams and marketing partners to ensure every event delivers measurable impact and aligns with our commercial growth priorities.

Key Responsibilities

Strategic Planning & Execution

• Develop and execute HPs nationalcommercial events strategy across all customer segments including customer events in partnership with alliance partners webinars virtual events Industry events roadshows and targeted ABM-driven experiences.

• Build annual and quarterly event calendars aligned toCommercial PC Print Services and Solutionspriorities.

• Lead execution of high-impact in-person and virtual events that elevate HPs commercial brand and drive demand generation.

• Lead strategy and execution for alliance partner-focused events(Microsoft Intel AMD Qualcomm and other partners) including joint roadshows workshops briefings and co-marketing experiences.

• Manage partner approvals funding utilization and ensure joint KPIs are met.

• Strengthen collaboration with channel partners and distributors through co-hosted events and enablement programs.

ABM Measurement & Insights

• Establish clear success metrics for every event includingpipeline influence account engagement uplift content consumption and conversion metrics.

• Work with marketing operations to create post-event ABM reportsconnecting event attendance to account engagement and marketing generated opportunities (MGO).

• Track ROI and provide insight-driven recommendations to improve future event selection and design.

Operations Budget Management & Governance

• Manage event budgets partner funding procurement processes and vendor negotiations to ensure cost-effective delivery.

• Oversee event intake evaluation approval processes and contract management.

• Maintain unified event dashboards processes playbooks templates and post-event reporting cadences.

• Build and maintain strong relationships with internal teams (category sales channel marketing operations) and external agencies.

• Review and assess event proposals ensuring strategic fit and clear business outcomes.

• Ensure all event assets reflectHPs commercial brand standardsand messaging.

Team Leadership & Collaboration

• Foster a collaborative inclusive high-performance event culture.

• Coach and support team members agencies and extended cross-functional partners.

• Drive continuous improvement in event quality attendee experience and operational efficiency.

How We Define Success

• You demonstrate HPs core valuestrust & integrity customer-first thinking innovation and collaboration.

• You deeply understand thecommercial customer landscapeand channel ecosystem.

• You create arepeatable measurable events enginethat shows clear ROI through ABM insights and pipeline contribution.

• Internal stakeholders describe you as a strategic solutions-oriented partner delivering high-quality experiences.

• You elevate the impact of alliance partner events optimizing MDF investment and strengthening partner relationships.

• You champion digital tools automation and innovation to modernize the events process.

• You continuously grow your skills and keep HP at the forefront of event excellence.

Education & Qualifications

• Post-secondary degree in event management marketing communications or related field will be a plus.

• 8 years of experience managingB2B events preferably in technology enterprise or channel-driven environments.

• Strong understanding ofpartner ecosystems alliance marketing and co-marketing frameworks.

• Experience with ABM tools event analytics and connecting event data to pipeline insights.

• Proven experience managing a team or agency partners including performance management coaching and operations oversight.

• Strong vendor management skills including contract negotiation and procurement alignment.

• Deep knowledge of in-person and virtual event platforms production workflows and event technologies.

• Exceptional project management communication and stakeholder engagement skills.

• Strong business acumen and understanding of the Canadian commercial tech market.

• Self-starter mentality with a proactive detail-oriented approach.

• Ability to travel regularly to national events partner sites and customer engagements.

The pay range for this role is $105050 to $161800 USD annually with additional
opportunities for pay in the form of bonus and/or equity (applies to United
States of America candidates only). Pay varies by work location job-related
knowledge skills and experience.

Benefits:

HP offers a comprehensive benefits package for this position including:

* Health insurance
* Dental insurance
* Vision insurance
* Long term/short term disability insurance
* Employee assistance program
* Flexible spending account
* Life insurance
* Generous time off policies including;
* 4-12 weeks fully paid parental leave based on tenure
* 11 paid holidays
* Additional flexible paid vacation and sick leave (US benefits overview
compensation and benefits information is accurate as of the date of this
posting. The Company reserves the right to modify this information at any time
with or without notice subject to applicable law.

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Equal Opportunity Employer (EEO) -

HP Inc. provides equal employment opportunity to all employees and prospective employees without regard to race color religion sex national origin ancestry citizenship sexual orientation age disability or status as a protected veteran marital status familial status physical or mental disability medical condition pregnancy genetic predisposition or carrier status uniformed service status political affiliation or any other characteristic protected by applicable national federal state and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

For more information review HPsEEO Policy or read about your rights as an applicant under the law here: Know Your Rights: Workplace Discrimination is Illegal