Integrated Digital Specialist

The Integrated Digital Specialist plays a vital leadership role within our client services team driving new business growth while retaining and expanding existing accounts. This position focuses on delivering client-centered marketing strategies enhanced support and measurable results. Working collaboratively with account executives the Integrated Digital Specialist will support team efforts to grow digital advertising revenue while also owning individual sales goals through the direct sale of Nexstars full suite of marketing solutions.

is a market-leading local news platform offering opportunities to sell custom sponsorships display and video advertising local news CTV and creative production services. Nexstar Digital Marketing Services provides a robust range of solutions including CTV/OTT targeted video email marketing SEM social media and more supported by advanced reporting and analytics.

Compensation range is $45k to $65k which includes a competitive base salary plus commission with opportunities to build local regional and multi-market business. Benefits: Our comprehensive benefits package includes but not limited to medical (with multiple plan options) dental and vision insurance paid time off a 401(k) with company matching contributions life insurance Paid Parental Leave and more.

This is an exciting opportunity for an experienced professional seeking a fast-paced dynamic sales and marketing career with strong earning potential. If youre ready to take the next step wed love to connect with you.

• Prospect and secure new business through networking referrals and outreach.

• Consistently meet or exceed individual revenue goals and quarterly targets.

• Develop strong relationships with both advertising agencies and local clients to grow their business by planning and organizing a sales strategy to meet goals as well as monitor and track sales plan.

• Assist the sales leadership team in developing a strategy to support achievement of goals focused on metrics-driven success for digital marketing services

• Create digital marketing growth plans based on individual advertiser goals and objectives

• Identify prospect and develop new business

• Maintains and grows existing accounts as well as develops new accounts

• Responsible for generating revenues through sale of commercial television and digital products.

• Develop strong relationships with both advertising agencies and local clients in an effort to grow their business by planning and organizing a sales strategy to meet goals as well as monitor and track sales plan.

• Achieve monthly and quarterly revenue goals.

• Formulate and present customized digital advertising solutions in collaboration with account executives and individually

• Perform in-depth data analysis to deliver actionable insights to ensure campaign success

• Educate advertisers on performance metrics insights and best practices

• Build a comprehensive collection of success stories and case studies to share with the sales team

• Share knowledge of digital media products and advertising trends during sales training meetings and individual training sessions

• Assist sales management team with special projects related to digital sales

• Other duties as assigned

Skills and requirements:

• Expertise selling and developing digital marketing campaigns utilizing a variety of products and tactics including CTV/OTT targeted video email SEM social and more

• Strong knowledge and practical application of digital media targeting capabilities and analytics

• Excellent presentation skills are essential - Ability to write design and deliver clear and concise information in a creative and compelling format

• Solid time management skills consistently meets deadlines

• Effective problem solving relationship building and communication skills

• Knowledge of media plans advertising marketplace and key competition

• Can excel in a fast-paced revenue-driven sales environment

• Strong computer skills including Microsoft Office plus the ability to quickly learn new industry specific software

• Professional appearance is a must

• Reliable transportation valid drivers license and a satisfactory driving record

Education/Experience:

• Bachelors degree in marketing advertising mass communications or a related field or an equivalent combination of education and/or proven work-related experience.

• Minimum five years of experience in a strategic role in digital advertising sales and marketing preferably within a media or digital marketing company.

Physical Demands & Work Environment:

• The Integrated Digital Specialist must be able to sit reach conduct telephone conversations use electronic mail write letters and memos conduct face-to-face discussions with individuals or groups make decisions without supervision and work indoors in environmentally controlled conditions.

• This is an in-office role.

EEO Statement: Equal Opportunity Employer Minorities / Women / Veterans / Disabled