NFLNASCAR Sales Strategy Lead, Live Sports
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Job Location:
New York City, NY - USA
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Key job responsibilities
Maintain firm grasp of the sports landscape inclusive of marketplace dynamics fan consumption media/sponsorship investment trends league/team/athlete dynamics content rights and competitive trends to identify and assess opportunities
Develop the vision and end-to-end strategy for your sports positioning pricing packaging and execution across all revenue generating channels
Partner with Business Intelligence and Pricing & Planning teams to develop quantitative analysis of supply/demand trends including opportunity sizing of both traditional video channels and emerging/new sources (e.g. social audio content etc.)
Develop and execute annual go-to-market (GTM) strategies maximizing Amazons rights by leveraging all demand channels and marketplaces (Upfront Scatter Programmatic)
Partner with cross-functional leads across the Amazon Ads organization on sales enablement and demand generation to achieve revenue and adoption targets including tactical week-to-week guidance and hands-on support
Monitor sales pacing (to budget revenue and/or other goals) and Voice of Customer (VOC) to recommend adjustments to GTM strategies or tactical execution as appropriate
Partner with Ads Marketing and Measurement teams to develop customer-facing positioning and sales materials to increase demand
Collaborate with the League(s) internal teams and third-party partners on developing partnership opportunities and innovation
Drive growth of Amazons broader video advertising offerings supporting Amazon Ads org goals on revenue product adoption advertiser maturity advancement etc.
Assist in global national and regional sales enablement as needed
- 6 years of Go-To-Market Business Development Sales or Consulting experience
- Bachelors degree
- Experience developing strategies that influence leadership decisions at the organizational level
- Experience managing programs across cross functional teams building processes and coordinating release schedules
- Experience explaining complex technical concepts to various business and technical audiences
- Experience presenting to both technical and non-technical executive audiences
- Experience working within sports including strong League and 3P relationships across the media sponsorship and/or advertising industries
- Experience designing positioning and executing 360 sports marketing programs or platforms with leagues teams governing bodies and/or brands
- Strong grasp of the sports media and sponsorship marketplaces with specialization in video advertising and media economics
- A proven track record in developing and launching top-tier sports sales or investment strategies inclusive of streaming video and multi-media channels
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at CA Santa Monica - 147900.00 - 200100.00 USD annually
USA IL Chicago - 147900.00 - 200100.00 USD annually
USA NY New York - 162700.00 - 220200.00 USD annually
Key Skills
- Marketing
- Data Visualization
- Tableau
- Customer Segmentation
- Microsoft Powerpoint
- Investment Banking
- Strategic Planning
- Financial Modeling
- Customer relationship management
- Management Consulting
- Google Suite
- Analytics
About Company
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