Direct Mail Digital Acquisition Program Lead
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Job Location:
Wilmington, DE - USA
Monthly Salary:
Not Disclosed
Posted on:
20 hours ago
Vacancies:
1 Vacancy
Job Summary
The Direct Mail/Digital Acquisition Program Lead is a strategic professional with a primary focus of developing direct mail creative strategy & execution for consumer and small business credit card partner portfolio. The person works collaboratively with a host of internal stakeholders and manages some external stakeholders for campaign development and execution. The role directly impacts Branded Cards acquisition goals.
- Leads the acquisitions direct mail program for a partner card portfolio through creative execution by collaborating with external ad agencies as well as internal stakeholders.
- Engaged in implementing test strategies developing campaign schedules business as usual (BAU) auditing and applying critical thinking to identify and mitigate potential issues. Assesses for impacts and potential need for additional testing to ensure overall channel integrity.
- Execute campaigns/initiatives that drive acquisitions growth and greater customer engagement to meet business and Plan goals.
- Works collaboratively with Analytics teams to make sound decisions and recommendations to leadership.
- Manage internal legal and creative reviews and approvals for marketing campaigns.
- Assist with monthly budget reconciliation and marketing invoice processing to ensure proper vendor execution.
Qualifications :
- Bachelors degree or equivalent qualification.
- 5 - 7 years of experience
- Financial Services is preferred
- Comfortable with significant client interaction and interest in building relationships
- Advanced Word Excel and PowerPoint skills required
What This Role Requires
- Strong communication and stakeholder management skills
- Ability to work in a fast-paced highly regulated matrixed environment
- Ownership mindset adaptability and comfort balancing multiple priorities
- Hybrid work schedule (on-site 3 days per week)
Additional Information :
This role is not eligible for immigration sponsorship.
Pay range for this position is $37-$40 per hour. Actual compensation within the range will be dependent on several factors including but not limited to relevant experience skills certifications training and location. It is not typical for an individual to be hired at or near the top of the range and determining factors for compensation are considered for each individual circumstance. BLEND360 also offers a competitive benefits program to meet the health and financial well-being of our team and their families. You can look forward to a range of benefits including medical dental vision 401K PTO commuter benefits spending accounts life insurance disability coverage and EAPs.
A diverse workforce is a strong workforce
To deliver growth at BLEND360 and for our clients we believe we have a responsibility and unique opportunity to positively impact the workforce. Diversity has played a critical role in our history our growth and continues to have a profound impact on our success. We are determined to have equality in the workplace within our team and as an extension of our clients team.
This is not the work of the moment and this requires continued learning and purposeful actions. We are investing resources to understand and improve the sourcing selection and retention of the talent we hire and ultimately the workforce we provide for our clients. We will communicate our journey in the spirit of transparency and shared learning.
Remote Work :
No
Employment Type :
Contract
Key Skills
- Archival Standards
- Typing
- Data Entry
- Customer Service
- Computer Skills
- Microsoft Outlook
- Windows
- Office Experience
- 10 Key Calculator
- OSHA
- Microsoft Excel
- Filing
About Company
Blend360 is an award-winning provider of data, analytics, and talent solutions for Fortune 500 companies. The company has made the Inc. 5000 list of Fastest Growing Companies every year they have been in business and has been awarded a world-class ranking in client satisfaction for th ... View more
