Director US Market Access Marketing Oncology

Pfizer

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profile Job Location:

New York City, NY - USA

profile Monthly Salary: Not Disclosed
Posted on: 7 hours ago
Vacancies: 1 Vacancy

Job Summary

ROLE SUMMARY

The US Market Access Marketing Oncology Director will lead the development and execution of the US access marketing strategy for key product(s) in the OBU portfolio with a focus on achieving profitable access in alignment with OBU Brand goals. This is a unique opportunity to lead access marketing for an Oncology priority brand. This individual will be responsible for the development creation approval of key strategies and tactics designed to educate formulary and access decision makers and ensure optimal access for key product(s) including portfolio access implications. The director will advocate for access reimbursement and policy approaches that support Brand uptake and performance and will create a US specific strategy for assets launching in complicated oncology therapeutic areas.

The US Market Access Marketing Oncology Director will be part of the USMA Marketing team and will liaise with the OBU Brand teams and work across the USMA organization as appropriate including Payer Account Management Market Access Strategy Pricing and Analytics Market Access Operations Channel Management and Global Access and Value teams. This role is an opportunity for a talented high-energy colleague to join the US Market Access Marketing team for a dynamic brand with extensive and frequent exposure to senior levels of USMA and OBU Sales and Marketing LT.

ROLE RESPONSIBILITIES

The USMA Marketing Oncology Director will:

  • Lead the development of the US Access Strategy which maximizes appropriate access for key product(s) including delivering recommendations related to US price and access strategies

  • Lead numerous activities involved in protecting access and addressing utilization management through execution of a comprehensive cross-functional strategic approach to payer interactions (i.e. Payer Value Proposition engagements)

  • Mature the development of the Customer/Brand engagement strategy for top accounts within Commercial Medicare and other channels as appropriate based on clinical and economic value

  • Develop the US Payer Value Platform incorporating insights from Account Management Customer Marketing Market Access Strategy Pricing & Analytics and other internal and external stakeholders

  • Collaborate with key stakeholders to set and monitor access goals and plan strategies accordingly to maximize revenue and optimize GTN

  • Lead and manage Brand Access Matrix Team for key product(s) a cross-functional matrix team of various access subject-matter experts to align develop and advance all access-related strategies and activities across key functions that support access

  • Lead core team or portfolio projects and provide support on pipeline assets as needed.

  • Develop and implement POA and ONM meeting priorities with the Account Management team and Brand and Sales LT.

  • Proactively identify and address key barriers to access and performance by applying advanced understanding of and experience with contracting and pricing strategies analytics and market trends across brand lifecycle and market channels

  • Develop the early US Market Access strategy for key product(s) including access assessments GTN assumptions target access assumptions and potential negotiations in a complex and continuously evolving market

  • Manage USMA Brand budget and secure appropriate funding for Brand specific strategies and tactics from commercial partners

BASIC QUALIFICATIONS

The candidate will demonstrate a breadth of diverse capabilities including: the ability to influence and collaborate with peers develop and coach others oversee and guide the work of external stakeholders to achieve meaningful outcomes and create business impact.

  • Applicants must have a bachelors degree with 8 years of experience OR a masters degree with 7 years of experience OR PhD with 5 years of experience.

  • Required: Experience within the U.S. pharmaceutical/healthcare market with a primary focus on strategy for Marketing and/or US Market Access Customer/Account Management Payer Brand/Customer Marketing and/or Healthcare consulting.

  • Demonstrated ability to quickly identify insights and develop effective strategies & tactics based on these insights

  • Strong business acumen and analytical skills to help set priorities & strategies and track record in leveraging insights to help guide the decision-making process

  • Ability and desire to work effectively & collaboratively in a team-based environment with many internal stakeholders

  • Proven record of operating in a fast-paced high-energy environment

  • Desire to work in an ambiguous environment set priorities and define workstreams as needed

PREFERRED QUALIFICATIONS

  • Understanding of US market access marketing initiatives focused on access customers for both medical and pharmacy benefit products

  • Knowledge of key marketplace dynamics and healthcare trends (Inflation Reduction Acts impact on Medicare 340B dynamics channel management considerations pharmacy benefit therapies etc.)

  • Significant visibility within the global and US Value and Access teams and with USMA partners: OBU Brand and Sales LT marketing Contracting US Market Access leadership team RC Global Access teams etc.

  • Deep insights into the access brand marketing process through collaboration with stakeholders with expertise gained into pre-launch planning training account teams and launch strategy

Other Job Details:

  • Last day to apply: February 17th

  • Ability to travel domestically based on business needs

  • NOT Eligible for Relocation Package

  • Position is hybrid and will require to work 2 to 3 days per week site

The annual base salary for this position ranges from $ to $.* In addition this position is eligible for participation in Pfizers Global Performance Plan with a bonus target of 200% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of lifes moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution paid vacation holiday and personal days paid caregiver/parental and medical leave and health benefits to include medical prescription drug dental and vision coverage. Learn more at Pfizer Candidate Site U.S. Benefits (). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa FL or any location outside of the United States.

* The annual base salary for this position in Tampa FL ranges from $ to $.

Relocation assistance may be available based on business needs and/or eligibility.

Sunshine Act

Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care providers name address and the type of payments or other value received generally for public disclosure. Subject to further legal review and statutory or regulatory clarification which Pfizer intends to pursue reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse your name address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter please do not hesitate to contact your Talent Acquisition representative.

EEO & Employment Eligibility

Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race color religion sex sexual orientation age gender identity or gender expression national origin disability or veteran status. Pfizer also complies with all applicable national state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.

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Marketing and Market Research


Required Experience:

Director

ROLE SUMMARYThe US Market Access Marketing Oncology Director will lead the development and execution of the US access marketing strategy for key product(s) in the OBU portfolio with a focus on achieving profitable access in alignment with OBU Brand goals. This is a unique opportunity to lead access ...
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Key Skills

  • Digital Marketing
  • B2B Sales
  • Marketing
  • Pardot
  • Marketing Automation
  • Customer Segmentation
  • HubSpot
  • Multichannel Marketing
  • Market Research
  • Affiliate Marketing
  • Social Media Management
  • Lead Generation

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