Director of Customer Growth & Integrated Campaigns
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Job Location:
Chicago, IL - USA
Monthly Salary:
$ 120000 - 140000
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
Local candidates only. This role is hybrid in our Chicago Illinois office.
What You Will Be Doing
Campaign Strategy & Ownership
- Own the full endtoend expansion campaign framework for selling Cloud addon products and modules to existing CIC Cloud customers.
- Translate company growth priorities and product addons into clear repeatable campaign plans.
- Lead crossfunctional contributors across Product Product Marketing Sales Solutions Customer Success and Marketing.
- Define campaign objectives success metrics timelines and key dependencies.
- Identify and communicate hurdles impacting progress and act as the single point of accountability for campaign execution and outcomes.
Customer Targeting & UseCase Definition
- Partner with crossfunctional teams to identify highpropensity customer segments for Cloud Addon campaigns.
- Define expansion triggers such as usage patterns maturity integration needs compliance requirements or supplychain complexity.
- Build personaspecific value propositions for IT supply chain and operations leaders.
- Ensure campaigns are anchored in real customer pain points and buying moments not theoretical use cases.
Messaging Positioning & Enablement
- Collaborate with Product Marketing to develop campaign messaging narratives and proof points.
- Work with Marketing to align positioning across email inapp assets website content webinars demo videos and supporting materials.
- Partner with Sales Enablement and Solutions to deliver demos solution walkthroughs and technical validation assets.
- Equip Sales and CSMs with the right talk tracks decks FAQs and resources.
CrossFunctional Orchestration & Project Management
- Serve as the orchestrator across teams ensuring alignment accountability and timely execution.
- Lead weekly execution meetings standups and retrospectives.
- Manage timelines risks and dependencies across marketing motions sales motions CS outreach and product/solutions participation.
- Proactively remove blockers and escalate to executive leadership when needed.
Promotion & Channel Coordination
- Coordinate multichannel promotion plans with Marketing including lifecycle/email inapp messaging salesled outreach and webinar/event promotion.
- Ensure campaigns are cohesive and consistent across all customer touchpoints.
Measurement Insights & Optimization
- Partner with the CMO and CRO to define KPIs and campaign targets.
- Track leading and lagging campaign metrics including engaged accounts qualified opportunities pipeline creation campaign conversion and ACV bookings.
- Collaborate with Marketing Ops and Revenue leaders to build dashboards and analyze performance.
- Use data to continually refine targeting messaging and campaign structure creating a closed feedback loop with all stakeholders.
Your Skills
- Revenue Mindset: Focused on pipeline bookings and ARRnot just topoffunnel metrics.
- Strong Operator: Brings structure cadence and discipline to crossfunctional execution.
- CrossFunctional Leader: Influences without authority across Product Sales CS and Marketing.
- High Bar for Execution: Drives campaigns to completion not just kickoff.
- Strategic Tactical: Can zoom out to portfolio strategy while also digging into execution details.
- Executive Presence: Able to confidently present to Clevel leaders and senior executives.
Your Qualifications
Education
- Bachelors degree required.
Experience
- 5 years in B2B SaaS marketing revenue programs or GTM roles.
- 3 years leading managers or team leads.
- Demonstrated ownership of pipeline revenue impact and expansionfocused campaign outcomes.
- Experience partnering closely with Sales CS Product and Solutions teams.
- Experience working with solutions engineering or professional services teams.
- Familiarity with Salesforce CRM marketing platforms (6Sense SalesLoft) lifecycle tools and AIenabled systems.
- Proven project management ability and influence without authority.
- Strong communication organization and stakeholdermanagement skills.
- Experience with usagebased expansion models productled signals or lifecycle marketing.
- Comfortable with CRM automation and analytics platforms.
A few things we have to offer:
- Compensation: $120000 - $140000 Bonus potential
- Great Healthcare Dental Vision
- Flexible PTO
- Culture of support encouraging Life-Work balance
- 401k match
- FSA and HSA options
- Employee Assistance Program
- Paid Parental Leave
- Representing a company with 4000 clients and a 99% retention rate
- Accelerated title and salary growth potential
- A fun and energetic work environment that makes you excited to go to work every day
We use artificial intelligence (AI) tools to assist in certain stages of our recruitment process such as resume screening and candidate matching. These tools are designed to support fair and consistent evaluations. If you have questions about this process or would like to request an alternative assessment method please contact us at
Cleo Communications US LLC is an equal opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin age disability status protected veteran status or any other characteristic protected by law.
Required Experience:
Director
Key Skills
- Crisis Management
- Marketing
- Public Relations
- Fundraising
- Media Relations
- Constant Contact
- Strategic Planning
- Social Media Management
- Team Management
- Public Speaking
- Wordpress
- Writing Skills
About Company
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