Marketing Coordinator

Johannesburg - South Africa

Monthly Salary: Not Disclosed

Posted on: 19 hours ago

Vacancies: 1 Vacancy

Job Summary

Job Title: Marketing Coordinator

Program: TechnoServe NOVA EdTech

Reports to: Project Manager

Grade: 6

About TechnoServe:

Everyone deserves the opportunity to build a better future. This simple idea has been at the heart of TechnoServes work around the world for over 50 years. TechnoServe is a pioneer in leveraging the power of business and markets to create sustainable pathways out of poverty.

The low-income communities in which we work are full of enterprising people. Their small-scale farms and businesses are the keys to economic development. But they face many challenges: low literacy lack of access to jobs and markets unpredictable political dynamics and increasingly the effects of climate change. For many women and young people the challenges are even more daunting. Working with TechnoServe staff people around the world are lifting themselves out of poverty. The results are impactful: when incomes increase and living conditions for families get better they are able to access health care and education previously out of reach.

Program Overview: TechnoServe NOVA EdTech

Building on a successful initiative that harnessed social media and emerging educational technologies to support thousands of entrepreneurs in developing countries TechnoServe has launched a fully digital entrepreneurship development model designed to dramatically scale impact: NOVA EdTech. This online-based education initiative aims to enhance management skills among micro and small entrepreneurs and is currently operating in Africa and Latin America in collaboration with various local and global organizations.

Job Summary

The NOVA EdTech Digital Marketing Specialist Specialist is responsible for overseeing and engaging with our online communities ensuring vibrant and constructive interactions and facilitating the conversion of community members into training participants.

Primary Functions & Responsibilities:

Assist in building maintaining and growing social-media-based communities of micro and small entrepreneurs.
Actively engage the online community across our social media platforms nurturing a sense of belonging and togetherness.
Handle comments posts messages and other forms of engagement ensuring timely and appropriate responses.
Follow up with interested parties to ensure successful completion of sign-up processes.
Oversee and regulate social media ad campaigns to maximize reach and engagement.
Develop and share relevant content to drive engagement and knowledge dissemination in collaboration with the Product area.
Engage with interested users ensuring their smooth transition through the EdTech funnel.
Develop and craft original engaging success stories of our alumni that align with the projects brand messaging and objectives.
Continuously monitor engagement metrics audience feedback and other pertinent KPIs while regularly updating the performance metrics spreadsheet.
Establish partnerships with local organizations to support the programs recruitment process
Regularly report on community metrics and provide insights.

Basic Qualification

Bachelors Degree in Marketing Communication and or related fields.
Should have at least 2 years experience as aCommunity Manager. Alternatively 1 year experience with a masters degree.

Preferred Qualifications:

Additional qualifications that would make a candidate more desirable.

Experience working with start-ups or tech-driven projects
Experience working on an entrepreneurship projects

Required Languages

Advanced English proficiency.

Travel:Willingness to travel to field locations

Knowledge Skills and Abilities:

Passion for TechnoServes mission of prosperity for all Proven analytical skills.
Effective communication within the team the users and project stakeholders.
Skilled in collaborating within multicultural teams as a respectful and adaptable team player.
Entrepreneurial mindset doer.
Proactive and initiative-driven
Empathy toward users backgrounds contexts and challenges.
Advanced oral and written communication skills.
Proven experience managing online ads campaigns.
Proven analytical skills.
Proficiency in digital tools including Microsoft office social-media and messaging platforms.
Proficiency in content creation tools like Canva Cap cut and Figma.
Desired experience providing technical support to users in virtual environments.
Desired experience working with remote teams.

Supervisory Responsibilities None

Closing Statements:

We encourage all qualified individuals who share TechnoServesvision of improving the lives of others through proven business solutions to apply.

With our commitment to diversity we are proud to be an equal opportunity employer andaffirmative action employerand do not discriminate on the basis of gender race color ethnicity religion sexual orientation gender identity age HIV/AIDS status protected veteran status disability and all other protected classes.

We are also proud of our commitment to protecting staff partners and beneficiaries from abuse and exploitation and thoroughly vet all final candidates through rigorous background and reference checks.

If you have a disability that affects your ability to use our online system to apply for a position at TechnoServe please contact the Human Resources ator call 1 .

Required Experience:

Job Title: Marketing CoordinatorProgram: TechnoServe NOVA EdTechReports to: Project ManagerGrade: 6About TechnoServe:Everyone deserves the opportunity to build a better future. This simple idea has been at the heart of TechnoServes work around the world for over 50 years. TechnoServe is a pioneer in...