Position: Senior Marketing Automation Manager
Location: Warsaw (candidates must be located in Poland)
Employment Type: Full-time Employment Contract only (no B2B)
Working Hours: USA time zone only (3:00 PM 11:00 PM)
Work Mode: Home office possible; office presence required once per quarter
Salary Range: 222000 PLN 264000 PLN gross per year
Strategy is seeking a Senior Marketing Automation Manager that will support the systems processes and emails used in our global digital marketing and demand generation programs. You will be responsible for implementing tracking analyzing and optimizing Strategys email marketing campaigns using Marketo and managing the integration customization and new process buildout of our existing MARTECH stack including Marketo Marketo Measure Salesforce Zoom Content Stack 6Sense Litmus and other proprietary marketing platforms.
You will be required to meet regularly with our business partners in our Information Systems and CRM teams to understand goals and requirements define solutions and to deliver scalable solutions along with documentation and training for end-users.
We need someone who is comfortable leading projects and collaborating with a variety of stakeholders to create and execute end to end email marketing and operations projects. If youre sharp motivated and ready to dig in we have a place where you can grow while learning from a strong team.
Responsibilities:
Manage the integration customization and new process buildout of our existing Marketing Platforms including Marketo Engage Marketo Measure Salesforce Zoom Adobe Experience Manager 6Sense Litmus and other proprietary marketing platforms
Responsible for managing Strategys email marketing program
Manage Marketo Lead Scoring Model
Collaborate with marketing and sales teams across Strategy provide project roadmaps strategies and execution plans for systems development
Execute projects including documenting process flows and requirements running project sprints conducting user acceptance testing and coordinating production release
Provide administration integration maintenance and day to day technical support for Marketo Marketing Platform
Provide reporting and analysis that can be replicated by marketing specialists to provide insight and analysis to campaign teams
Perform regular cleansing and hygiene activities on the database to eliminate duplicate and erroneous records
Ability to build design manage Marketo landing pages
Ability to set up analyze and adjust email plans using A/B testing
Continually learning researching recommending and implementing email and marketing automation best practices
Manage the Marketo database (segmentation list acquisitions bulkloads)
Qualifications
Marketo Certified expert
5 years of experience in administering marketing applications
8 years of professional experience in marketing operations sales operations or IT
Well versed in data management best practices
Well versed in demand generation and marketing operations best practices
Bachelors degree
Microsoft Office skills especially Word PowerPoint and Excel
Experience managing and reporting on digital marketing programs
Experience with CRM specifically
Strong written and verbal communication skills
HTML custom coding experience building email templates
Running multi-layer marketing programs
Flexible team worker
Positive motivating attitude
Strong organizational skills
Availability to work from 3:00pm-11:00pm
Additional Information :
Remote Work :
Yes
Employment Type :
Full-time
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