Global Sales Enablement Director
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Job Summary
Role Overview
The Sales Enablement Director is responsible for equipping the sales organisation with the skills tools content and processes needed to improve productivity and drive predictable revenue growth. This role partners closely with Sales Marketing Product and RevOps to develop and execute enablement programs that sharpen selling effectiveness and reduce time-to-ramp.
Key Responsibilities
1. Onboarding & Training
Develop and manage a comprehensive onboarding program for new sales customer success business dev reps and support hires.
Build training pathways for SDRs AEs and Sales Managers.
Deliver live and asynchronous workshops (product process methodology tools).
Measure effectiveness of training through performance and ramp-time metrics.
Help measure the effectiveness of Enablement and build a sales accreditation framework to standardise competencies globally
2. Sales Content & Resources
Own the creation organization and governance of sales collateral (playbooks battlecards scripts pitch decks).
Collaborate with Product Marketing to ensure messaging is consistent and up to date.
Maintain a searchable structured enablement content repo
3. Sales Process & Methodology
Reinforce the companys qualification and sales methodology (e.g. MEDDICC SPICED Challenger Sandler).
Partner with Sales Leadership to identify skills or process gaps and design targeted programs.
Support deal coaching pipeline reviews and consistent qualification frameworks.
Help facilitate a value based sales process focused on driving business outcomes for prospects and customers eg discovery sessions best in class QBR for clients
4. Tooling & Systems
Own user adoption and ongoing optimization of sales tools (CRM sequencing conversation intelligence enablement platforms).
Translate sales needs into operational or technical requirements.
Drive workflow improvements that increase rep efficiency.
5. Performance Insights
Use data to diagnose performance breakdowns across the funnel.
Track enablement KPIs (ramp time content usage quota attainment win rate lift).
Communicate insights and recommendations to leadership.
6. Leadership
Build and develop sales enablement function coaching junior members of the team
Required Skills & Experience
Strong understanding of B2B sales motions (SMB Mid-Market or Enterprise).
Experience creating and delivering training programs.
Strong collaboration skills with Sales Marketing Product and RevOps.
Excellent communication and storytelling ability.
Familiarity with core tools
Preferred Qualifications
Experience in high-growth SaaS and managed service environments
Certification in a major sales methodology.
Experience creating video-based learning content or LMS courses.
Required Experience:
Director
Key Skills
- Business Development
- Sales Experience
- Direct Sales
- Marketing
- SAAS
- Hotel Experience
- Management Experience
- Revenue Management
- Salesforce
- Sales Management
- Enterprise Sales
- negotiation
