Social Media Manager

Becket, MA - USA

Monthly Salary: $ 60000 - 72000

Posted on: 7 hours ago

Vacancies: 1 Vacancy

Job Summary

Description

TITLE: Social Media Manager

STATUS: Full-Time

LOCATION: Remote with a 5-day work week.

Onsite work is required during Festival season (mid-May through early September) additional onsite work required for year-round programming

including one weekend in October and one weekend in April/May. Festival season requires 6-day work week.

REPORTS TO: Director of Marketing & Communications

DEPARTMENT: Marketing

WORKS WITH: Digital Marketing Manager Audience Development Manager Digital Marketing Coordinator Public Relations Coordinator Seasonal Marketing Coordinator Media The School Community Engagement Archives

COMPENSATION: ($60000-$72000) (less applicable tax withholdings)

BENEFITS (SUMMER ONLY): three meals a day free access to classes performances talks and studio usage.

BENEFITS: Health and dental insurance FSA 403B matching contribution paid time off life insurance short- and long-term disability Employee Assistance Program and housing options might be available.

POSITION OVERVIEW

Jacobs Pillow the longest-running international dance festival in the United States seeks a creative and strategic Social Media Manager to amplify the Pillows digital presence and engage diverse audiences through the transformative power of dance. Working collaboratively across all departments youll tell the stories of our extraordinary history with cultural integrity shine a spotlight on artists from around the world share exciting behind-the-scenes moments and build an inclusive online community that reflects our values and mission to support dance creation presentation education and preservation while deepening public appreciation for this vital art form.

RESPONSIBILITIES

Content Creation & Platform Management

Own and manage Jacobs Pillows social media channels including Instagram Facebook TikTok YouTube and LinkedIn accounts
Develop implement and manage overall social media strategy with unique approaches to each platform in alignment with Jacobs Pillows mission values and strategic imperatives
Generate edit verify publish and share daily content (text images video) tailored to each platform in line with Jacobs Pillow brand and voice
Work collaboratively respectfully and sensitively with visiting artists and Jacobs Pillow staff to generate digital storytelling that fuses the past present and future of the Pillow in ways that are nuanced thoughtful and engaging
Maintain a comprehensive content planning calendar that ensures the Pillow stays relevant vital and engaged with its audience
Implement and adhere to a rigorous content verification workflow. Work cross-departmentally with Archives and other teams to ensure all cultural claims imagery and historical references are validated by primary sources or subject matter experts prior to publication.
Serve as a frontline auditor for brand safety and cultural competency. Proactively identify potential instances of appropriation stereotyping or exclusion in content drafts and initiate the Repair Protocol when necessary.

Analytics & Reporting

Manage and track social media performance using analytic tools including Sprout Social and GA4
Monitor KPIs as established with Director of Marketing & Communications
Prepare monthly performance reports with insights recommendations and strategic adjustments
Collaborate with the Pillows agency of record to synthesize reporting across all marketing channels
Recommend and test new approaches based on the latest social media best practices algorithms and new platforms

Other Duties: As reasonably assigned by the Director of Marketing & Communications to support the mission of the department

Qualifications

REQUIRED QUALIFICATIONS

5 years of experience managing social media for arts organizations cultural institutions or mission-driven brands
Proven track record of growing engaged diverse audiences and fostering inclusive online communities
Strong storytelling abilities with exceptional writing skills adaptable across platforms and audiences
Proficiency with Google Analytics and Sprout Social (or similar social media management and analytics tools)
Experience creating compelling visual content and short-form video that captures live performance using Canva Adobe Creative Suite CapCut VideoAsk ManyChat and others
Understanding of platform-specific best practices accessibility standards and trending formats
Demonstrated experience applying an anti-racist and anti-oppressive lens to social media strategy. You must be able to provide specific examples of how you have navigated cultural nuance in previous roles.
Self-motivated with ability to work both independently and collaboratively with a mission-driven team and a diverse range of artists from around the world

PREFERRED QUALIFICATIONS

Knowledge of the dance field
Familiarity with Asana or other project management software
Experience working in a festival environment legacy institution and/or an archives team

SKILLS & ABILITIES

Inclusive Communication: Ability to engage effectively with diverse groups and foster a welcoming equitable environment
Adaptability: Comfortable working in a fast-paced environment with frequent interruptions
Project Management: Ability to prioritize conflicting needs and handle matters expeditiously

WORKING CONDITIONS/PHYSICAL DEMANDS

This position involves the following environmental realities:

Workspace: Ability to work productively remote as well as shared office space with close proximity to others; frequent interruptions.
Climate: Work is performed indoors and outdoors in the Berkshires. This includes exposure to heat/humidity (limited AC in some spaces) rain and uneven terrain (gravel grass wooded areas).
Nature: Exposure to native wildlife including insects ticks and rodents.
Physical Output:
- Stationary work approximately 50-75% of the day
- Movement across the campus to support operations and capture content
- Position requires moving equipment/supplies weighing up to Weight lbs (e.g. tables chairs). Note: Carts and team assistance are available.

*Not sure you meet 100% of the qualifications Research shows that men apply for jobs when they fulfill an average of 60% of the criteria but women tend to apply only if they meet 100% of them. Yet people who are systematically marginalized tend only to apply if they meet every requirement. We encourage you to apply if you believe you could excel in this role. Please use your cover letter to tell us about what you hope to bring to this role. We are dedicated to considering a broad array of candidates including those with diverse workplace experiences and backgrounds. So whether youre returning to work after a gap in employment simply looking to transition or taking the next step in your career path we will be glad to have you on our radar.

APPLICATION PROCESS

Video and/or audio applications are welcome (though not required) in addition to written expressions of interest.

Interview Stages: Candidates can expect to engage in up to three rounds of interviews all conducted virtually via Zoom.

Additional Documents: We may ask for work samples or a sample reporting document to better understand your expertise and fit for the role.

Accessibility Accommodations: Should you require any accommodations to facilitate your application please dont hesitate to reach out to us at We are committed to providing support throughout the application journey whether thats through email a phone conversation or a video call.

Required Experience:

Manager

DescriptionTITLE: Social Media Manager STATUS: Full-TimeLOCATION: Remote with a 5-day work week.Onsite work is required during Festival season (mid-May through early September) additional onsite work required for year-round programming including one weekend in October and one weekend in April/May. ...