Admissions Counselor

Job Description

The University of Washington Tacoma is an anchor institution that is deeply invested in its local communities and in student success. As one of three campuses of a world-class university UW Tacoma is dedicated to interdisciplinary and innovative teaching and scholarship and to engaging the community in mutually beneficial partnerships. UW Tacomas commitment to access and diversity is central to an environment where students staff faculty and South Sound residents find abundant opportunities for intellectual personal and professional growth. More information about UW Tacoma and its strategic plan can be found here.

As a UW employee you have a unique opportunity to change lives on our campuses in our state and around the world. UW employees offer their boundless energy creative problem-solving skills and dedication to build stronger minds and a healthier world. UW faculty and staff also enjoy outstanding benefits professional growth opportunities and unique resources in an environment noted for diversity intellectual excitement artistic pursuits and natural beauty.

Admissions has an outstanding opportunity for two Admission Counselors.

The Admissions Counselor supports university enrollment efforts by representing the University of Washington Tacoma to prospective students families and educational partners. The primary responsibility of this position is to recruit students and provide advising through the admission and enrollment addition to recruitment and admission counseling this role will assist admissions marketing and communications as a content creator.

The Admissions Counselor plans and implements recruitment strategies for an assigned territory and generates applications and enrollments through the cultivation of relationships within that assigned territory. The Admissions Counselor will counsel prospective undergraduate students about the admissions process and deploy a personalized approach to ensure high conversion/yield rates.

The Admissions Counselor works closely with campus stakeholders to execute strategies to meet enrollment goals. They review and make recommendations on undergraduate admission applications.

The Admissions Counselor has significant impact on the undergraduate outreach and recruitment for University of Washington Tacoma leading to the attainment of overall enrollment goals. This position will have responsibility for a recruitment territory spanning two Washington counties with over 50 high schools including community-based organizations.

DUTIES AND RESPONSIBILITIES

Counseling and Outreach 70%

• Plan develop and implement recruitment strategies for assigned territory which will include: on-site and virtual school visits and college fairs participating in admission workshops and events and conducting individual admission advising appointments
• Generate applications and enrollments through the cultivation of relationships within an assigned territory to meet established goals
• Counsel prospective undergraduate students about the educational opportunities available at the University of Washington Tacoma and the admissions process; deploy a personalized approach to ensure high conversion/yield rates
• Participate in on-campus recruitment events such as preview days open house events and daily tours
• Engage in ongoing strategic communications to include phone calls text messaging email and other media to ensure high conversion/yield rates
• Maintain ongoing thorough knowledge of academic co-curricular and financial aid programs to provide comprehensive and factual information that will allow prospective students to make informed decisions about their education
• Work closely with campus stakeholders to execute strategies to meet enrollment goals and make referrals to appropriate student support services and resources

Marketing and Communications 20%

• Create compelling persuasive and informative marketing copy for a wide array of admission audiences and media channels
• Edit and post/distribute email print text social and video content related to admission
• Contribute to the development of social media editorial and email content calendars
• Build communications within Slate CRM and monitor output and performance

Other Responsibilities 10%

• Assist with the daily operations of the Office of Admissions including answering phones and responding to email and chat inquiries
• Assist with the review of undergraduate admissions applications

MINIMUM REQUIREMENTS

• Bachelors degree in Business Communication Education Marketing or related fields and a minimum of two years of relevant experience.

Equivalent education/experience will substitute for all minimum qualifications except when there are legal requirements such as a license/certification/registration.

DESIRED QUALIFICATIONS

• Experience working with middle school high school or college students is preferred.
• Experience with marketing and content creation in a professional setting is desired.
• Experience working with diverse student populations in school or community-based settings.
• Experience as a campus tour guide or orientation leader is welcomed.

WORKING CONDITIONS

• Standard Office Setting with Hybrid Availability.
• Some evening and weekend hours required.
• Frequent travel to local high schools and community organizations required.

Compensation Benefits and Position Details

Pay Range Minimum:

Pay Range Maximum:

Other Compensation:

Benefits:

Temporary or Regular

FTE (Full-Time Equivalent):

Union/Bargaining Unit:

About the UW

Working at the University of Washington provides a unique opportunity to change lives on our campuses in our state and around the world.

UW employees bring their boundless energy creative problem-solving skills and dedication to building stronger minds and a healthier return they enjoy outstanding benefits opportunities for professional growth and the chance to work in an environment known for its diversity intellectual excitement artistic pursuits and natural beauty.

Our Commitment

The University of Washington is committed to fostering an inclusive respectful and welcoming community for all. As an equal opportunity employer the University considers applicants for employment without regard to race color creed religion national origin citizenship sex pregnancy age marital status sexual orientation gender identity or expression genetic information disability or veteran status consistent with UW Executive Order No. 81.

To request disability accommodation in the application process contact the Disability Services Office at or .

Applicants considered for this position will be required to disclose if they are the subject of any substantiated findings or current investigations related to sexual misconduct at their current employment and past employment. Disclosure is required under Washington state law.