Search Engine Marketing (SEM) Coordinator
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Job Location:
Philadelphia, PA - USA
Monthly Salary:
Not Disclosed
Posted on:
5 days ago
Vacancies:
1 Vacancy
Job Summary
Comoto is seeking our next SEM Coordinator. Our next Coordinator will be an analytical thinker with an insatiable curiosity to learn all there is to know about digital marketing and the drive to continually improve their skill set.
Reporting to the SEM Manager this position is responsible primarily for the execution of Paid Search/Shopping channels. You will also have the opportunity to support Comotos larger media mix (including Display/Media/Video Affiliates Social Media). As a key driver of Comotos growth the Performance Marketing team is highly visible within the organization and regularly works across teams including the Analytics Creative Video Merchandising and Rider Support teams.
Our Next SEM Coordinator Will:
- Build and maintain a large Paid Search keyword & Shopping product group portfolio to support Comotos ever-expanding catalog of premium gear and parts
- Execute ad/copywriting testing in order to find the perfect message that calls to every moto enthusiasts heart
- Learn complex Paid Search & Shopping bid management strategies to take results to the next level
- Optimize the Paid Search/Shopping portfolio daily to boost star performers and cut the underachievers
- QA of own workflow--ad copy campaign builds etc--as well as review of teammates work to ensure the positive customer-facing experience
- Ultimately master Paid Search and Shopping management
- Help execute our Display YouTube and OTT marketing campaigns
- Staying on the leading edge of Digital Marketing to keep Comoto at the forefront of the powersports industry
Qualifications :
Our Next SEM Coordinator Has:
- Minimum of one full-time year working in Search Engine Marketing
- Proficiency with Marketing tools like Excel and Google AdWords
- Working knowledge of web analytics (eg. Google Analytics)
- Highly detail-oriented individual who can manage multiple projects
- Strong analytical and problem-solving skills
- Ability to articulate clearly and effectively
- Self-starter able to learn new processes programs and tools quickly to put into immediate practice
- Thrive in a high-energy collaborative team-oriented environment
Extra Credit:
- Advanced Excel skills
- Experience in multiple digital marketing channels (eg. SEO Email Social Display/Media)
- Business experience in eCommerce
- Database (eg. Access) working knowledge
- Motorcycle ATV and/or UTV enthusiast (not a requirement!)
Additional Information :
All your information will be kept confidential according to EEO guidelines.
Remote Work :
No
Employment Type :
Full-time
Key Skills
- HVAC Engineering
- Client Servicing
- Access Control
- Jpa
- Gym
- Air Compressors
About Company
Comoto Holdings is America’s largest and fastest-growing omnichannel platform in the powersports aftermarket-products industry; dedicated to advancing the experience of powersports enthusiasts across the globe. Comoto’s brands, RevZilla, Cycle Gear, J&P Cycles, REVER, and Common Tread ... View more
