Senior Executive, Retail Marketing

As a Senior Executive Retail Marketing your responsibilities include but are not limited to:

• Assist in the planning development and execution of strategic retail marketing plans aligned with business objectives.
• Execute coordinate and monitor day-to-day operations of retail marketing campaigns events promotions and advertising activities.
• Build and maintain strong working relationships with landlords and shopping mall marketing teams to maximise marketing opportunities.
• Plan and execute partnership and collaboration opportunities with malls brands and external partners.
• Liaise closely with internal teams (Retail Operations VM Creative Digital) and external vendors to ensure timely and effective campaign execution.
• Plan manage and optimise retail marketing communication channels including sourcing strategic advertising opportunities such as Digital OOH viral platforms In-Store Displays and printed materials.
• Monitor analyse and evaluate the effectiveness of retail marketing activities and advertising performance.
• Conduct regular retail store visits and market surveys to stay updated on market trends competitor activities and in-store execution standards.
• Prepare compile and manage retail marketing reports post-campaign evaluations and documentation.
• Support budget tracking and cost management for retail marketing initiatives when required.
• Perform ad-hoc tasks and projects as assigned by the Retail Marketing Manager.

Qualifications :

The ideal candidate should possess the following:

• Bachelors degree in Advertising Marketing Mass Communication or a related field.
• Minimum 3 years of relevant working experience in marketing preferably within the Retail (preferably in Sports or Fashion) or FMCG industry.
• Proven experience working closely with shopping malls landlords and organising retail events and campaigns.
• Strong ability to work independently with minimal supervision while managing multiple projects simultaneously.
• Excellent communication coordination and interpersonal skills.
• Proactive hands-on and results-driven with a strong can-do attitude.
• Able to thrive in a fast-paced retail environment and meet tight deadlines.
• Willing to travel and work extended hours when required especially during campaign and event periods.

Additional Information :

An OPPORTUNITY like this at Frasers Group is for the FEARLESS!

The potential is massive the experience unrivalled. To be able to make the most of it you need to live and breathe our principles you will:                                        

THINK WITHOUT LIMITS and take the team with you!

BE RELEVANT to our people to partners and to the planet!

OWN IT and back yourself!

Remote Work :

No

Employment Type :

Full-time