Marketing Manager

Chennai - India

Monthly Salary: INR 40 - 50

Experience Required: 1-3years

Posted on: 30+ days ago

Vacancies: 1 Vacancy

The job posting is outdated and position may be filled

Job Summary

Job Title: Marketing Manager (Zoho Ecosystem Expert)

Company Overview

We are a fast-growing B2C Chennai based trading company importing bearings looking for a hands-on data-driven Marketing Manager who will own the entire customer acquisition engagement and retention funnel using the complete Zoho marketing stack. This is a strategic yet execution-heavy role perfect for someone who loves building scalable systems inside Zoho One.

Role Overview

As Marketing Manager you will plan execute optimize and report on all marketing activities end-to-end using only Zoho tools. You will be the in-house Zoho marketing power user and the go-to expert for the entire Zoho marketing suite.

Key Responsibilities

Design and execute full-funnel marketing strategies (Awareness Consideration Conversion Retention Advocacy) exclusively on the Zoho ecosystem.
Build manage and continuously optimize multi-channel automated journeys in Zoho Marketing Automation (email SMS WhatsApp push social webinars).
Create high-converting landing pages and lead magnets using Zoho LandingPage and Zoho Forms.
Run email & SMS campaigns drip sequences re-engagement flows and lifecycle marketing with Zoho Campaigns.
Manage and grow all social media channels (organic paid) via Zoho Social scheduling monitoring engagement and reporting.
Plan launch and optimize the online store (if applicable) using Zoho Commerce including abandoned-cart recovery and product recommendation campaigns.
Conduct A/B tests heat maps session recordings funnels and personalization campaigns with Zoho PageSense to improve conversion rates.
Set up and manage live chat chatbots (Zobot) on the website using Zoho SalesIQ for real-time lead qualification and support-to-sales handoff.
Build customer feedback loops NPS and market research surveys using Zoho Survey and Zoho Forms.
Create and manage customer loyalty referral and affiliate programs with Zoho Thrive.
Organize webinars virtual events and hybrid conferences end-to-end with Zoho Backstage.
Maintain consistent local presence and review management across Google and directories using Zoho Publish.
Build executive-level dashboards and marketing ROI reports in Zoho Analytics (blending data from all Zoho apps Google Analytics Meta etc.).
Own the entire Zoho One marketing configuration: workflows custom fields tags lead scoring attribution models and integrations.
Train and guide junior team members on Zoho best practices.

Requirements

Required Skills & Experience

Must-have (non-negotiable):

37 years of hands-on digital marketing experience.
Advanced daily-user expertise in ALL of the following Zoho apps:

Zoho Marketing Automation (journey builder lead scoring ROI tracking)
Zoho Campaigns
Zoho LandingPage
Zoho Social
Zoho PageSense (A/B testing heatmaps personalization)
Zoho SalesIQ (chatbots live chat mobilogi)
Zoho Analytics (custom dashboards blended data)
Zoho Forms & Zoho Survey
Zoho Commerce (if e-commerce applies)
Zoho Thrive (loyalty & affiliates)
Zoho Backstage (events)
Zoho Publish (local listings & reviews)
Zoho One administration (user roles workflows Zoho Flow)

Proven track record of building and scaling marketing funnels that delivered measurable revenue growth using only Zoho tools.
Deep understanding of marketing attribution lead scoring models and customer journey mapping inside Zoho.
Strong analytical skills you live in Zoho Analytics dashboards and can translate data into actionable insights.
Excellent copywriting and visual design sense (or ability to direct designers).

Nice-to-have:

Zoho certifications (Marketing Automation Campaigns Analytics etc.)
Experience migrating from HubSpot/Marketo/ActiveCampaign to Zoho
Agency background managing multiple clients on Zoho One
Familiarity with Zoho CRM Zoho Flow and Zia AI

Personal Traits

Self-starter who treats Zoho One like a playground
Obsessed with automation and optimization
Data-driven yet creative

Excellent communicator who can present ROI to C-level stakeholders

Benefits

Compensation & Benefits

Competitive salary range:(depending on experience & location)
Performance bonus tied to marketing-sourced pipeline & revenue
Full health benefits unlimited PTO remote-friendly
Annual Zoho training/conference budget
Zoho One license provided

If you wake up thinking about journey builders attribution models and how to squeeze an extra 8% conversion rate using PageSense Marketing Automation we want you.

Apply with your resume and a short note (or Loom video) explaining one clever Zoho automation/journey you built that delivered big results.

Required Skills:

Zoho Marketing Softwares Full knowledge

Required Education:

any

Job Title: Marketing Manager (Zoho Ecosystem Expert)Company OverviewWe are a fast-growing B2C Chennai based trading company importing bearings looking for a hands-on data-driven Marketing Manager who will own the entire customer acquisition engagement and retention funnel using the complete Zoho mar...