Marketing Specialist
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Job Location:
Monthly Salary:
Posted on:
9 hours ago
Vacancies:
1 Vacancy
Job Summary
The Marketing Specialist will play a key role in developing compelling marketing materials supporting strategic initiatives and elevating our brand presence across multiple channels. Reporting to the Marketing Manager the Marketing Specialist will support a wide range of initiatives that help communicate our value to clients and advisors and the broader community. The work will span content creation event support and strategic projects.
Qualifications :
Responsibilities
Expectations:
- Develop booklets case studies presentations articles and website content that address the comprehensive wealth management needs and key concerns of high-net-worth clients
- Support advisor and client events by helping with invitations promotional strategies presentation materials and contributing to the Event-In-A-Box initiative that makes hosting events easier
- Lead marketing efforts for the Value Partners Charitable Foundation including newsletters articles presentations and website updates
- Assist advisors with custom marketing requests including presentations videos event invitations and promotional materials
- Manage and grow the Value Partners LinkedIn page by developing and executing a regular posting strategy
- Monitor and analyze website traffic email engagement and video views and provide recommendations to improve performance
- Collaborate with other departments to fulfill marketing needs such as presentation support and internal communications
- Assist with marketing for VP Sports & Entertainment including newsletters website updates and social media content
- Contribute to special projects including revamping internal marketing systems and improving advisor tools
Education & Experience
- Bachelors degree or diploma in Marketing Communications Business or a related field
- 1-3 years of experience in a marketing role preferably within financial services or a professional services environment
- Experience with content creation & copywriting
Technical Knowledge
- Proficiency in Microsoft Office Suite (Word PowerPoint Excel)
- Experience with marketing platforms such as Constant Contact or similar
- Understanding of analytics tools (e.g. Google Analytics LinkedIn Insights)
Skills & Abilities
- Exceptional written and verbal communication skills
- Strong organization and project management abilities
- Creative thinker with keen eye for detail and design
- Ability to work independently and collaboratively across teams
- Comfortable managing multiple priorities and deadlines
- Passion for helping clients and advisors
Additional Information :
Comprehensive health dental and vision benefits
Health & Wellness Spending Account
4% Matching RRSP allocation
Great workplace culture!
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
LP Financial Planning Services Ltd. is a Winnipeg-based CIRO dealer that has been supporting financial advisors for over thirty years and continually strives to integrate industry-leading processes and systems. Presently servicing a select group of advisors in Ontario, Winnipeg, and W ... View more
