Digital Marketing Coordinator
Mitcham Melbourne VIC
Full-time permanent position
Hybrid work environment
About Us
Here at PositiveMedia home of 89.9 TheLight our Vision is to see Every life alight with the love of Jesus. We are a trusted media organisation with a mission to positively impact our community 24/7.
We are a missional workplace but not a church
We hold fast to Christian beliefs to guide our work decisions and relationships
We are a community of Gods people and we define ourselves and organise our work around our purpose
We exist not for ourselves but for the sake of our mission
Find out more about us through this short video.
What we offer
We are a fun and energetic organisation where our shared values and passion for our vision govern what we do and how we do it. We offer flexible working arrangements and the opportunity to make a difference in our community.
About this Role
This is an exciting opportunity to work within our Digital Engagement team to deliver meaningful and effective connections with our audience in line with our Digital Engagement Strategy. As Digital Marketing Coordinator you will coordinate the creation and delivery of content for our website app and other digital channels. You will also help manage organic and paid campaigns to attract acquire and engage listeners followers and donors. You will work to enhance brand visibility engage with our target audience and support overall marketing and business objectives.
This is a full-time permanent opportunity .
Key Responsibilities:
Support the delivery of campaigns with strategies and tactics including search engine optimisation (SEO) search engine marketing (SEM) and social media ads
Assist in developing digital content strategy and lead the creation of high-quality SEO-friendly content in a range of formats
Review edit and update website content as required
Generate content for the website to increase engagement researching and partnering with content partners and contributors
Assist in developing an app strategy and lead implementation
Support the writing and delivery of EDMs
Liaise with the Business Development team to ensure the PositiveMedia website and LinkedIn profiles are optimised for lead generation
Track and analyse Google Analytics and KPIs
About You
We are seeking a skilled creative and collaborative digital marketing professional. To thrive in this role you will have:
Experience in a similar digital marketing role
Experience in SEO (Google Analytics Google Console) SEM (Google Ads Meta Ads) Microsoft Office Suite Mailchimp or Campaign Monitor email automation platform Wordpress content creation tools
Solid project management skills
Ability to build and maintain good working relationships
Adaptability and creativity; you can think outside the box
A brand champion mindset that commits to maximising each opportunity to build brand awareness increase engagement with the community move unknowns to knowns (database build) and move knowns to donors
Tertiary qualified in marketing/communications or equivalent preferable
A genuine passion for our Vision to see Every life alight with the love of Jesus
This is a unique opportunity to work within a highly motivated passionate and innovative workplace. If this sounds like a great fit for you and you get who we are and what we do we would love to hear from you.
Apply today! Please submit a resume and cover letter. Applications without a cover letter may not be considered. To view the full position description visit our website you have any questions about this job feel free to contact Heidi Binghay Head of Digital Engagement ( /).
Required Experience:
IC