Head of Marketing
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
About Userlane
The role
Own marketing strategy and execution for the company. Build pipeline through field events partners and campaigns that drive measurable results. Youll shape how we position ourselves in the market and work directly with the leadership team to scale what works. Youll lead a small team plus freelancers agencies and AI agents to deliver outcomes that matter.
Your mission
- Build the annual marketing plan and quarterly execution roadmap
- Run field events that generate qualified pipeline
- Write positioning that makes our value clear to buyers
- Own the metrics: pipeline conversion revenue impact
- Partner with Sales to understand what closes deals and what doesnt
- Work with Product to launch features that customers actually want
- Build customer stories and case studies that help prospects make decisions
- Manage a team of 2-3 people plus external resources and AI tools
- Test campaigns and scale what works
Your profile
- 7 years in B2B software marketing with proven results
- Youve built campaigns that generated measurable pipeline
- Youve run field events that drove revenue
- You write clear simple copy that buyers understand
- You know how to work with and enable Sales
- You use AI tools to work faster and smarter
- Youve managed small teams and external resources
- Youve built programs yourself not just managed them
- You ship work that moves the business
- You care about outcomes not process
- You figure out what works and do more of it
- You work fast and iterate based on results
- You own marketing for the company
- You shape go-to-market strategy with the CRO then execute it
- You build from the ground up with proven patterns to guide you
- You want to see direct impact on pipeline and revenue
Whats in for you
- Team & Culture: A high-performance culture with world-class leadership and a fun engaged motivated and diverse team with people from over 20 countries.
- Market:Userlane is among the global leaders in the young and rapidly growing Digital Adoption industry.
- Growth: We take you and your development seriously. Take over responsibility from day one and have a real addition we offer regular in-house training on diverse topics.
- Benefits: We offer benefits related to Savings and Security Health and well-being and Lifestyle and Leisure
How to apply
Send your CV and answer one question: Whats one way youve used AI for marketing work that most marketers still do manually
Required Experience:
Director
Key Skills
- Digital Marketing
- Performance Marketing
- B2B Sales
- Marketing
- SAAS
- Growing Experience
- Customer Acquisition
- Multichannel Marketing
- Affiliate Marketing
- Team Management
- Public Speaking
- Lead Generation
About Company
Userlane is one of Europe’s fastest-growing technology companies. Our product is designed to deliver instant software adoption for applications across every industry. If you are looking for an opportunity where you’ll tackle big problems alongside some of the most talented and dynamic ... View more
