Associate Director, US Marketing
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Job Location:
Wilmington, DE - USA
Monthly Salary:
Not Disclosed
Posted on:
2 days ago
Vacancies:
1 Vacancy
Job Summary
Do you have expertise in and passion for Marketing Would you like to apply your expertise to impact the Respiratory Biologics therapeutic area in a company that follows the science and turns ideas into life changing medicines Then AstraZeneca might be the one for you!
At AstraZeneca we put patients first and strive to meet their unmet needs worldwide. Working here means being entrepreneurial thinking big and working together to make the impossible a reality. If you are swift to action confident to lead willing to collaborate and curious about what science can do then youre our kind of person.
The Biopharmaceuticals Business Unit (BBU) creates and executes meaningful therapeutic area and product strategies that are focused on addressing the unmet needs of patients around the world. We are committed to changing the course of medicine and bringing innovative therapies to enhance the quality of life for our patients. The BBU integrates commercial market access medical digital and corporate functions to drive scientific development and commercial excellence in the core areas of respiratory cardiovascular renal and diabetes disease.
As an Associate Director Respiratory Biologics in Wilmington DE youll play a pivotal role in channeling our scientific capabilities to make a positive impact on changing patients lives. This role is responsible for working with Brand Leadership and across global and partner collaboration teams to develop execute and measure aspects of the brand strategy. This role is specifically focused on but not limited to Direct-to-Consumer Marketing Campaign development Omni-channel execution and Patient Support Program development. To be successful in this role you will need to be able to implement channel strategies to deliver on the brands objectives.
What youll do
Lead the development and execution of the brands Patient Support Program.
Partner with Business Insight team to develop customer insight plans success metrics and analyze performance of programs
Partner with the team on ongoing optimization of consumer messaging by channel and creative to ensure optimal communications and performance
Lead agencies in development of brand creative messaging and execution
Collaborate with internal and external partners to design and facilitate the brands promotional plan ensure consistency with brand strategy and other functional area priorities and lead review process to ensure legal/regulatory compliance and medical accuracy of all marketing materials.
Participate in annual operational planning process by shaping tactical plans and budgets to achieve the brands strategic objectives
Work with corporate affairs and advocacy partners to develop patient-centric programs
Manage monthly financial updates with agencies associated with brand marketing activities
Manage regulatory and legal review and approval process for key tactics and promotional assets
Essential for the role:
Bachelors Degree in Business Marketing or in the sciences
Demonstrated ability to lead without authority
Ability to manage complex projects
Ability to gauge the feasibility impact and risks of proposed programs
Comfort operating in a highly regulated environment and industry
Strong communication and interpersonal skills
5 years of pharmaceutical or healthcare related experience
Field sales Respiratory or Biologics therapeutic-area experience
Desirable for the role
2 years prior agency experience
2 years marketing experience
Media planning/buying experience
Prior Respiratory or Biologics area experience
Advanced Degree in Business Marketing or Science
Understanding of US healthcare system pricing and reimbursement
Why AstraZeneca
At AstraZeneca when we see an opportunity for change we seize it and make it happen because any opportunity no matter how small can be the start of something big. Delivering life-changing medicines is about being entrepreneurial - finding those moments and recognizing their potential. Join us on our journey of building a new kind of organization to reset expectations of what a bio-pharmaceutical company can be. This means were opening new ways to work pioneering cutting edge methods and bringing unexpected teams together. Interested Come and join our journey.
So whats next!
Are you already imagining yourself joining our team Good because we cant wait to hear from you.
Where can I find out more
Follow AstraZeneca on LinkedIn AstraZeneca on Facebook AstraZeneca on Instagram embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds with as wide a range of perspectives as possible and harnessing industry-leading skills. We believe that the more inclusive we are the better our work will be. We welcome and consider applications to join our team from all qualified candidates regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment) as well as work authorization and employment eligibility verification requirements.
Date Posted
11-Nov-2025Closing Date
17-Nov-2025Our mission is to build an inclusive environment where equal employment opportunities are available to all applicants and furtherance of that mission we welcome and consider applications from all qualified candidates regardless of their protected characteristics. If you have a disability or special need that requires accommodation please complete the corresponding section in the application form.
Required Experience:
Director
Key Skills
- Digital Marketing
- B2B Sales
- Marketing
- Pardot
- Marketing Automation
- Customer Segmentation
- HubSpot
- Multichannel Marketing
- Market Research
- Affiliate Marketing
- Social Media Management
- Lead Generation
About Company
AstraZeneca is an equal opportunity employer. AstraZeneca will consider all qualified applicants for employment without discrimination on grounds of disability, sex or sexual orientation, pregnancy or maternity leave status, race or national or ethnic origin, age, religion or belief, ... View more
