Please note that this is not an exhaustive list of everything that needs to be done. Minor employees always find new ways to look after the business their guests and their colleagues. Within this the key responsibilities for this position are:
Cluster PR & Marketing Communications Manager for two properties Key Responsibilities
- Develop and implement an annual PR & Marketing plan for both properties aligning with each brands unique positioning ultra-luxury and experience-led at Anantara Maia and vibrant contemporary lifestyle at Avani Barbarons.
- Act as the brand guardian for both hotels ensuring all marketing and communication materials accurately reflect each propertys identity and resonate with their target audiences.
- Manage international and regional PR agencies coordinate media outreach and deliver high-quality press trips that generate impactful global and regional coverage.
- Create and distribute engaging press releases and media materials that highlight the distinctive stories experiences and differentiators of each resort.
- Oversee photography videography and social media content productionboth in-house and via external suppliersensuring assets are on-brand fresh and fit for purpose across all channels.
- Develop and execute integrated marketing campaigns that balance brand storytelling with commercial objectives driving awareness engagement and bookings.
- Lead influencer collaborations partnerships and activations tailored to each brands character from high-end travel experiences for Anantara Maia to dynamic lifestyle content for Avani.
- Oversee the digital presence of both resorts ensuring websites social media channels and online listings are up-to-date visually compelling and optimised for reach and performance.
- Oversee all social media channels ensuring consistent brand voice engaging content creation effective community management and alignment with the brands standards and positioning.
- Manage and track the marketing communications budget for both properties ensuring strategic allocation cost efficiency and performance reporting that demonstrates ROI.
- Provide regular updates and insights to the Cluster Director of Sales & Marketing and General Managers on ongoing initiatives results and emerging opportunities.
- Support the General Managers as brand spokespeople and manage media relations interviews and crisis communication where needed ensuring both brands maintain a strong and trusted reputation.
Qualifications :
- Bachelors or masters degree in marketing Communications or Hospitality Management.
- 5 years of marketing experience within equivalent luxury or 5* hotels
- Proven success in brand positioning storytelling and luxury brand management.
- Strong expertise in digital marketing platforms analytics tools and CRM systems.
- Excellent communication and presentation skills; fluency in English
- Creative thinker with strong strategic planning
- Network of media luxury and lifestyle contacts is highly desirable.
- Ability to thrive in a fast-paced competitive environment with a results-driven mindset.
Additional Information :
This position reports to the Cluster Director of Sales & Marketing of Avani Barbarons Seychelles & Anantara Maia Seychelles Villas
Remote Work :
No
Employment Type :
Full-time
Please note that this is not an exhaustive list of everything that needs to be done. Minor employees always find new ways to look after the business their guests and their colleagues. Within this the key responsibilities for this position are:Cluster PR & Marketing Communications Manager for two ...
Please note that this is not an exhaustive list of everything that needs to be done. Minor employees always find new ways to look after the business their guests and their colleagues. Within this the key responsibilities for this position are:
Cluster PR & Marketing Communications Manager for two properties Key Responsibilities
- Develop and implement an annual PR & Marketing plan for both properties aligning with each brands unique positioning ultra-luxury and experience-led at Anantara Maia and vibrant contemporary lifestyle at Avani Barbarons.
- Act as the brand guardian for both hotels ensuring all marketing and communication materials accurately reflect each propertys identity and resonate with their target audiences.
- Manage international and regional PR agencies coordinate media outreach and deliver high-quality press trips that generate impactful global and regional coverage.
- Create and distribute engaging press releases and media materials that highlight the distinctive stories experiences and differentiators of each resort.
- Oversee photography videography and social media content productionboth in-house and via external suppliersensuring assets are on-brand fresh and fit for purpose across all channels.
- Develop and execute integrated marketing campaigns that balance brand storytelling with commercial objectives driving awareness engagement and bookings.
- Lead influencer collaborations partnerships and activations tailored to each brands character from high-end travel experiences for Anantara Maia to dynamic lifestyle content for Avani.
- Oversee the digital presence of both resorts ensuring websites social media channels and online listings are up-to-date visually compelling and optimised for reach and performance.
- Oversee all social media channels ensuring consistent brand voice engaging content creation effective community management and alignment with the brands standards and positioning.
- Manage and track the marketing communications budget for both properties ensuring strategic allocation cost efficiency and performance reporting that demonstrates ROI.
- Provide regular updates and insights to the Cluster Director of Sales & Marketing and General Managers on ongoing initiatives results and emerging opportunities.
- Support the General Managers as brand spokespeople and manage media relations interviews and crisis communication where needed ensuring both brands maintain a strong and trusted reputation.
Qualifications :
- Bachelors or masters degree in marketing Communications or Hospitality Management.
- 5 years of marketing experience within equivalent luxury or 5* hotels
- Proven success in brand positioning storytelling and luxury brand management.
- Strong expertise in digital marketing platforms analytics tools and CRM systems.
- Excellent communication and presentation skills; fluency in English
- Creative thinker with strong strategic planning
- Network of media luxury and lifestyle contacts is highly desirable.
- Ability to thrive in a fast-paced competitive environment with a results-driven mindset.
Additional Information :
This position reports to the Cluster Director of Sales & Marketing of Avani Barbarons Seychelles & Anantara Maia Seychelles Villas
Remote Work :
No
Employment Type :
Full-time
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