Content & Event Marketing Lead Presspage

Banyan Software provides the best permanent home for successful enterprise software companies their employees and customers. We are on a mission to acquire build and grow great enterprise software businesses all over the world that have dominant positions in niche vertical recent years Banyan was named the #1 fastest-growing private software company in the US on the Inc. 5000 and amongst the top 10 fastest-growing companies by the Deloitte Technology Fast 500. Founded in 2016 with a permanent capital base setup to preserve the legacy of founders Banyan focuses on a buy and hold for life strategy for growing software companies that serve specialized vertical markets.

About Presspage

At Presspage were all about making work for Public Relations and Corporate Communications teams effective and efficient. Thats why weve developed a software platform that helps global brands like Bayer BMW Emirates Achmea Puma and KLM better manage their corporate communications workflows and share their brand stories with the world.

Were now looking for a proactive and creative Content & Event Marketing Lead to take ownership of our events content and community initiatives across German and English speaking markets.

Culture:

We have an open mindset and challenge ourselves to change for the better constantly. We are transitioning from start-up to scale-up and together we are putting more structure and processes in place to get to the next level. Were currently at around 35 employees split between Amsterdam and Chicago and growing.

Presspage has worked with solid investors since the first growth phase. The product/market fit at Presspage is now resulting in 20% growth in revenue each year and the exponential growth phase has now started after being acquired earlier this year by Banyan Software.

At Presspage trust and transparency are core to how we work. This role is perfect for someone who thrives in a collaborative international and fast-moving B2B SaaS environment - where creativity ownership and experimentation are encouraged.

The Role:

As a Content & Event Marketing Lead youll organize host and promote webinars roundtables and in-person events in both German and English. These experiences will build awareness generate demand and strengthen relationships with customers and the broader PR work closely with our Head of Marketing and agency partners on content creation SEO/AI-search strategy and localization for the German market. Youll also help develop user and customer marketing initiatives that grow an engaged community - one that shares insights success stories and advocacy.

You will:

• Plan coordinate and host webinars roundtables and in-person events (DE/EN)

• Manage event logistics promotion and post-event follow-up

• Develop new ideas formats and content for demand generation and community engagement

• Collaborate with our agency on SEO/AI-search strategy content creation and localization

• Own event and content performance optimization

• Lead user and customer marketing efforts: develop engagement programs spotlight customer stories and foster community

• Create and repurpose event-related content - from landing pages and campaigns to social posts and recaps

• Design simple visuals (banners slide decks newsletters) using Canva Figma or similar tools

• Track and report attendance engagement and conversion data to refine strategy

• Experiment with new event and content formats to deepen reach and engagement

Required Skills Experience and Educational Qualifications

• 25 years of experience in marketing events or content creation ideally in a B2B or SaaS environment

• Near-native fluency in English and German (spoken and written)

• Based in or eligible to work within the EU ideally in Amsterdam

• Proven ability to plan and execute online and offline events independently

• Strong organizational and communication skills - you enjoy seeing plans come to life

• Confident leading conversations and engaging audiences

• Basic design and content creation experience (Canva HubSpot etc.)

• Tech-savvy and comfortable with CMS CRM and other marketing tools

• Understanding of SEO and content marketing principles

• A self-starter mindset: motivated collaborative and proactive

• Bonus: Experience in PR communications or journalism - you know how to tell stories that resonate

What were offering:

• 30 vacation days plus national holidays

• Fully paid private pension plan

• Paid partner parental leave

• Flexible working hours and hybrid setup

• An open collaborative culture where ideas are valued and impact is visible

• Support for professional growth through training conferences and mentorship

Diversity Equity Inclusion & Equal Employment Opportunity at Banyan: Banyan affirms that inequality is detrimental to our Global Teams associates our Operating Companies and the communities we serve. As a collective our goal is to impact lasting change through our actions. Together we unite for equality and equity. Banyan is committed to equal employment opportunities regardless of any protected characteristic including race color genetic information creed national origin religion sex affectional or sexual orientation gender identity or expression lawful alien status ancestry age marital status or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit qualifications experience ability and job performance.

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