Sales and Marketing Manager

Nairobi - Kenya

Monthly Salary: Not Disclosed

Experience Required: 2-4years

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

We are seeking an experienced and results-oriented Sales and Marketing Manager to lead the companys commercial growth and brand ideal candidate is a strategic thinker with strong leadership communication and analytical skills capable of developing and executing high-impact sales and marketing plans that drive predictable revenue growth market expansion and customer retention.

This role requires a balance of strategic planning hands-on execution and cross-functional collaboration with product technical and customer service teams.

Key Responsibilities

Develop and execute a unified sales and marketing strategy aligned with the companys growth objectives and market position.
Design and manage a structured sales pipeline that converts leads into loyal customers while ensuring consistency in messaging and brand experience.
Plan and oversee marketing campaigns including digital field and BTL activities to support lead generation brand visibility and customer retention.
Conduct market research and competitor analysis to identify opportunities trends and emerging customer needs.
Collaborate with product and technical teams to position iNet Africas services effectively in the market.
Build train and lead a high-performing sales and marketing team ensuring clear targets accountability and continuous development.
Monitor analyze and report on sales and marketing KPIs providing insights and forecasts to management for informed decision-making.
Manage the companys CRM systems (e.g. Zoho) to track leads deals and customer interactions ensuring accurate data and timely follow-ups.
Develop and maintain strong relationships with customers partners and institutional clients to drive renewals referrals and upselling opportunities.
Manage the creation of marketing materials and content (brochures proposals digital assets) consistent with brand guidelines.
Oversee social media presence digital campaigns and corporate communications to strengthen the brands market position.
Identify and participate in trade shows exhibitions and community engagements to enhance visibility and networking opportunities.
Ensure that pricing strategies promotions and communications are aligned with company objectives and profitability goals.
Lead the development of customer retention and loyalty programs to enhance satisfaction and reduce churn.
Represent iNet Africa professionally in client presentations media interactions and partnership meetings.

Requirements

Minimum 5 years of experience in a Sales Manager or Senior Sales Executive position preferably in IT SaaS or Telecommunications.
Proven track record in designing and executing a successful sales and marketing strategy with measurable results.
Demonstrated experience in building mentoring and managing a sales and marketing team.
Strong understanding of B2B and/or B2C tech sales cycles and go-to-market strategies.
Experience using CRM systems (e.g. Zoho Salesforce HubSpot) for pipeline management and performance tracking.
Ability to present and defend a real-life sales and marketing plan previously developed and executed including results achieved.
Strong commercial acumen strategic thinking and data-driven decision-making skills.
Excellent communication presentation and negotiation abilities.
Bachelors degree in Business Marketing IT or a related field (MBA preferred).
Background in digital marketing or product marketing.
Familiarity with IT infrastructure SaaS models and ISP services.
Exposure to startup or high-growth business environments.
Professional certifications in sales marketing or leadership are an added advantage.

Required Skills:

Ability to present and defend a real-life sales and marketing plan previously developed and executed including results achieved. Strong commercial acumen strategic thinking and data-driven decision-making skills. Excellent communication presentation and negotiation abilities. Bachelors degree in Business Marketing IT or a related field (MBA preferred). Background in digital marketing or product marketing. Familiarity with IT infrastructure SaaS models and ISP services. Exposure to startup or high-growth business environments. Professional certifications in sales marketing or leadership are an added advantage.

Required Education:

Minimum 5 years of experience in a Sales Manager or Senior Sales Executive position preferably in IT SaaS or track record in designing and executing a successful sales and marketing strategy with measurable experience in building mentoring and managing a sales and marketing understanding of B2B and/or B2C tech sales cycles and go-to-market using CRM systems (e.g. Zoho Salesforce HubSpot) for pipeline

We are seeking an experienced and results-oriented Sales and Marketing Manager to lead the companys commercial growth and brand ideal candidate is a strategic thinker with strong leadership communication and analytical skills capable of developing and executing high-impact sales and marketing plans...

This role requires a balance of strategic planning hands-on execution and cross-functional collaboration with product technical and customer service teams.

Key Responsibilities

Develop and execute a unified sales and marketing strategy aligned with the companys growth objectives and market position.
Design and manage a structured sales pipeline that converts leads into loyal customers while ensuring consistency in messaging and brand experience.
Plan and oversee marketing campaigns including digital field and BTL activities to support lead generation brand visibility and customer retention.
Conduct market research and competitor analysis to identify opportunities trends and emerging customer needs.
Collaborate with product and technical teams to position iNet Africas services effectively in the market.
Build train and lead a high-performing sales and marketing team ensuring clear targets accountability and continuous development.
Monitor analyze and report on sales and marketing KPIs providing insights and forecasts to management for informed decision-making.
Manage the companys CRM systems (e.g. Zoho) to track leads deals and customer interactions ensuring accurate data and timely follow-ups.
Develop and maintain strong relationships with customers partners and institutional clients to drive renewals referrals and upselling opportunities.
Manage the creation of marketing materials and content (brochures proposals digital assets) consistent with brand guidelines.
Oversee social media presence digital campaigns and corporate communications to strengthen the brands market position.
Identify and participate in trade shows exhibitions and community engagements to enhance visibility and networking opportunities.
Ensure that pricing strategies promotions and communications are aligned with company objectives and profitability goals.
Lead the development of customer retention and loyalty programs to enhance satisfaction and reduce churn.
Represent iNet Africa professionally in client presentations media interactions and partnership meetings.

Requirements

Minimum 5 years of experience in a Sales Manager or Senior Sales Executive position preferably in IT SaaS or Telecommunications.
Proven track record in designing and executing a successful sales and marketing strategy with measurable results.
Demonstrated experience in building mentoring and managing a sales and marketing team.
Strong understanding of B2B and/or B2C tech sales cycles and go-to-market strategies.
Experience using CRM systems (e.g. Zoho Salesforce HubSpot) for pipeline management and performance tracking.
Ability to present and defend a real-life sales and marketing plan previously developed and executed including results achieved.
Strong commercial acumen strategic thinking and data-driven decision-making skills.
Excellent communication presentation and negotiation abilities.
Bachelors degree in Business Marketing IT or a related field (MBA preferred).
Background in digital marketing or product marketing.
Familiarity with IT infrastructure SaaS models and ISP services.
Exposure to startup or high-growth business environments.
Professional certifications in sales marketing or leadership are an added advantage.