Brand Marketing Manager Newport Brass

Delta Faucet Company Of Tennessee

Job Location:

Indianapolis, IN - USA

Monthly Salary: $ 86500 - 135850

Posted on: 12 days ago

Vacancies: 1 Vacancy

Job Summary

At Delta Faucet we are committed to transforming everyday experiences with water through innovative products and exceptional service. As a leader in the plumbing industry we take pride in our dedication to quality sustainability and customer satisfaction. We believe that diverse perspectives strengthen our mission to create solutions that inspire and elevate the lives of all our customers. We welcome individuals from all backgrounds to join us on this journey toward inclusivity and excellence.

Your Role at Delta Faucet

We are seeking a highly motivated and strategic Brand Marketing Manager to support the development execution and management of our Newport Brass brand. Reporting directly to the Marketing Director the Brand Marketing Manager will play a crucial role in driving brand growth ensuring brand consistency and enhancing our market presence.

Responsibilities:

Lead the activation of integrated brand and marketing campaigns driving brand preference and growth
Monitor and report on key performance metrics to assess campaign effectiveness
Own brand campaign brief and briefing process and oversee execution of the campaigns across all touchpoints
Oversee development of brand content (product copy storytelling photography video) aligned to brand positioning and guidelines.
Lead go-to-market strategies for new collections and product launches. Liaison with the industrial design product and channel teams to build overall strategy to develop messaging and campaigns
Collaborate cross-functionally with product channel sales events and other departments
Work with external agencies on brand building campaign ideas asset development and execution (PR Media Influencer Events Creative)
Manage overarching timeline for campaign development and activation process across the organization
Integral role in the development and strategy of brand building events and trade shows
Manage campaign budget making sure highest efficiency and effectiveness of spend
Own consumer-focused campaign messaging internally and externally including but not limited to the sales team agency partners and internal stakeholders to emphasize why they should be excited about the campaign the business impact and value provided
Act as a brand steward for Newport Brass ensuring brand consistency across all touch points and execution aligned with our luxury positioning.
Leverage data and insights to drive continuous improvement to brand and campaigns.

Skills & Experiences:

Bachelors Degree in a related field
5 years of experience in marketing
Experience launching new products across Integrated Marketing Campaigns
Proven experience owning the campaign development process framework and governance structure
Experience in luxury design or premium brands preferred
Strong eye for design copy and storytelling.
Familiarity with Photoshop InDesign Illustrator and other design software a plus.
Experience leveraging data and trends to generate insights and transform them into marketing strategies
Passionate about staying ahead of the industry trends and consumer behaviors
Experience driving results through a matrix environment
Excellent communication and collaboration skills

Other Considerations:

20% domestic travel
While this position is listed as remote priority will be given to applicants residing near Indianapolis IN with the ability to work on-site at our corporate office in Carmel IN

Company: Delta Faucet Company

Full time

Hiring Range: $86500.00 - $135850.00

Actual compensation may vary based on various factors including experience education geographic location and/or skills.

Delta Faucet Company (the Company) is an equal opportunity employer and we strive to employ the most qualified individuals for every position. The Company makes employment decisions only based on merit. It is the Companys policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment employment promotion salary increases benefits termination and all other terms and conditions of employment) based on race color sex sexual orientation gender gender identity gender expression genetic information pregnancy religious creed national origin ancestry age physical/mental disability medical condition marital/domestic partner status military and veteran status height weight or any other such characteristic protected by federal state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all people involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company.

Delta Faucet Company is an E-Verify employer. E-Verify is an Internet based system operated by the Department of Homeland Security (DHS) in partnership with the Social Security Administration (SSA) that allows participating employers to electronically verify the employment eligibility of their newly hired employees in the United States. Please click on the following links for more information.

E-Verify Participation Poster:English & Spanish

E-verify Right to Work Poster:English Spanish

Required Experience:

Manager

Your Role at Delta Faucet

Responsibilities:

Lead the activation of integrated brand and marketing campaigns driving brand preference and growth
Monitor and report on key performance metrics to assess campaign effectiveness
Own brand campaign brief and briefing process and oversee execution of the campaigns across all touchpoints
Oversee development of brand content (product copy storytelling photography video) aligned to brand positioning and guidelines.
Lead go-to-market strategies for new collections and product launches. Liaison with the industrial design product and channel teams to build overall strategy to develop messaging and campaigns
Collaborate cross-functionally with product channel sales events and other departments
Work with external agencies on brand building campaign ideas asset development and execution (PR Media Influencer Events Creative)
Manage overarching timeline for campaign development and activation process across the organization
Integral role in the development and strategy of brand building events and trade shows
Manage campaign budget making sure highest efficiency and effectiveness of spend
Own consumer-focused campaign messaging internally and externally including but not limited to the sales team agency partners and internal stakeholders to emphasize why they should be excited about the campaign the business impact and value provided
Act as a brand steward for Newport Brass ensuring brand consistency across all touch points and execution aligned with our luxury positioning.
Leverage data and insights to drive continuous improvement to brand and campaigns.

Skills & Experiences:

Bachelors Degree in a related field
5 years of experience in marketing
Experience launching new products across Integrated Marketing Campaigns
Proven experience owning the campaign development process framework and governance structure
Experience in luxury design or premium brands preferred
Strong eye for design copy and storytelling.
Familiarity with Photoshop InDesign Illustrator and other design software a plus.
Experience leveraging data and trends to generate insights and transform them into marketing strategies
Passionate about staying ahead of the industry trends and consumer behaviors
Experience driving results through a matrix environment
Excellent communication and collaboration skills

Other Considerations:

20% domestic travel
While this position is listed as remote priority will be given to applicants residing near Indianapolis IN with the ability to work on-site at our corporate office in Carmel IN