Web & Marketing Analytics Manager, Matterport

Job Description

CoStar Group (NASDAQ: CSGP)is a leading global provider of commercial and residential real estate information analytics and online marketplaces and 3D digital twin in the S&P 500 Index and the NASDAQ 100 CoStar Group is on a mission to digitize the worlds real estate empowering all people to discover properties insights and connections that improve their businesses and lives.

We have been living and breathing the world of real estate information and online marketplaces for over 35 years giving us the perspective to createtruly uniqueand valuable offerings to our refined transformed and perfected our approach to our business creating a language that has become standard in our industry for our customers and even our continue that effort today and are always working to improve and drive is how we deliver for our customers our employees and equipping the brightest minds with the best resources available we provide an invaluable edge in real estate.

About Matterport:

Matterport a CoStar Group (NASDAQ: CSGP) industry-leading brand is transforming the built world through its pioneering 3D digital twin and AI-driven spatial data platform.

By combining immersive technology precision data and advanced visualization capabilities Matterport empowers professionals across the manufacturing energy and industrial sectors to design operate and maintain facilities in entirely new ways.

As part of CoStar Group a global leader in real estate information analytics and online marketplaces Matterport benefits from the scale innovation and stability of one of the worlds most respected technology companies.

We are seeking a Matterport Web Analytics Manager to help accelerate Matterports growth in North America. This role will report to the Senior Director of Marketing.

About the Role:

Matterport is seeking an intellectually curious analytically minded and self-motivated professional to elevate our digital marketing programs to new levels of insight innovation and performance.

TheWeb & Marketing Analytics Managerwill be the go-to person within the marketing organization for data-driven insights that inform digital strategy and accelerate business growth. Acting as the resident expert in web analytics tagging and performance reporting this individual will lead the development implementation and optimization of Matterports analytics ecosystem across channels and platforms.

Youll collaborate cross-functionally with Paid Media Web SEO Product and eCommerce teams to translate data into actionable insights that drive measurable impact. The ideal candidate brings both a passion for digital performance and a deep understanding of marketing data infrastructure attribution and privacy-first analytics frameworks.

This position is located in Arlington VA and in office Monday through Friday.

KEY RESPONSIBILITIES

• Lead the design implementation and management of web analytics infrastructure (GA4 GTM Looker/Tableau dashboards).
• Partner with Paid Media SEO and Web teams to analyze acquisition conversion and engagement performance across all digital channels (search display social programmatic email and website).
• Build and maintain executive-level dashboards and recurring reports highlighting KPIs trends and actionable insights.
• Manage tagging and event-tracking strategies through Google Tag Manager ensuring accuracy in measurement and reporting.
• Identify optimization opportunities in the funnelimproving conversion rates attribution accuracy and user journey performance.
• Conduct A/B and multivariate testing in collaboration with digital and product teams to inform creative messaging and UX decisions.
• Monitor data quality governance and privacy compliance across analytics platforms ensuring adherence to first-party data strategy and evolving state privacy regulations.
• Stay current on emerging industry trends including cookie deprecation Googles Privacy Sandbox and measurement best practices.
• Communicate complex analytical findings in clear concise and compelling ways to marketing and executive stakeholders.

BASIC QUALIFICATIONS:

• Bachelors degree required from an accredited not-for-profit University or College.
• 5 years of hands-on experience in digital or web analytics (B2B SaaS or eCommerce preferred).
• Proven track record of managing Google Analytics (GA4) or Adobe Analytics properties and configurations.
• Deep experience with Google Tag Manager (creating/editing tags triggers variables).
• Strong proficiency in data visualization tools (e.g. Looker Studio Power BI Tableau).
• Demonstrated ability to synthesize large data sets into meaningful insights and recommendations.
• Familiarity with SEM paid social SEO programmatic and content marketing performance metrics.
• Strong understanding of conversion tracking attribution modeling and marketing ROI analysis.
• Excellent communication skillsable to convey analytical insights to both technical and non-technical audiences.
• Highly organized proactive and detail-oriented with the ability to prioritize in a fast-paced environment.
• A collaborative team player who thrives on collective success and continuous improvement.
• A track record of commitment to prior employers.

PREFERRED SKILLS AND QUALIFICATIONS:

• Experience with SQL BigQuery or similar database tools.
• Exposure to CDPs marketing automation and CRM integration (e.g. Marketo Salesforce).
• Knowledge of data privacy frameworks and regulatory environments (GDPR CCPA etc.).
• Familiarity with predictive analytics and machine learning concepts for marketing performance.
• MBA or equivalent advanced degree.

WHATS IN IT FOR YOU

When you join CoStar Groupyoullexperience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed.

We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internaltrainingandtuition reimbursement.

Our benefits package includes (but is not limited to):

• Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
• Life legal and supplementary insurance
• Virtual and in person mental health counseling services for individuals and family
• Commuter and parking benefits
• 401(K) retirementplanwith matching contributions
• Employee stock purchase plan
• Paid time off
• Tuition reimbursement
• On-site fitness center and/or reimbursed fitness center membership costs (location dependent) with yoga studio Pelotons personal training group exercise classes
• Access to CoStar Groups Diversity Equity & Inclusion Employee Resource Groups
• Complimentary gourmet coffee tea hot chocolate fresh fruit and other healthy snacks

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CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing