Marketing Manager

Under the general guidance of the Director of Sales he/she is responsible for driving the hotels performance in the marketplace and growing revenue through strategic marketing initiatives. 

Essential Duties & Functions:

• Prepare implement and compile data for the strategic marketing budget forecasts and other reports as directed/required
• Conduct and attend business review meetings weekly f & b marketing meetings revenue management meetings and other meetings as required/ requested
• Manage all advertising public relations and promotional activities
• Conduct weekly meetings and pre-event line ups
• Prepare communication plans to ensure that all new initiatives are rolled out effectively
• Organize and submit invoices for promotions & entertainment
• Update all calendars and disseminate information to operations and hotel team
• Manage weekly update to corporate team on your properties marketing efforts and results.
• Monthly ROI report on initiatives to GM and corporate team
• Assist in the execution of all marketing initiatives in property marketing plans
• Manage creative request process ensuring that the creativity is authentic and on brand
• Provide marketing support for the purpose of the generation of incremental hotel revenues and local community visibility
• Prepare and execute integrated marketing plan with DOS
• Create and implement a marketing strategy for Food and Beverage outlets
• Create manage and execute executive packages 
• Create manage and execute a programming strategy for all outlets and entertainment areas at hotel.
• Be present and coordinate all necessary events
• Manage & market special events for sales and marketing eg. NYE Halloween Fashion Week pop ups & other relevant events
• Manage social media in coordination with 3 party when applicable 
• Act as the public face and point of contact for outlets and initiatives
• Manage and disseminate event calendar and promotions to employees guests and within rooms
• Lead and execute all photography shoots
• Establish and foster new relationships that drive revenue and increase brand awareness for the properties
• Develop signature promotional nights in F&B outlets
• Guests follow up with all large reservations and bookings
• Perform neighborhood outreach to surrounding businesses to create base local clientele
• Develop strategies to increase market share
• Complete tours welcome cards and amenity request for all media and marketing related guests.
• Lead Bi-weekly PR meetings outlining initiatives
• Manage all advertising public relations and promotional activities.
• Create and maintain a personal and respectful rapport with regular guests.
• Attend client functions as and when required.
• Entertain existing and potential clients to maintain customer loyalty.
• Maintain relationship with PR agency
• Attend need meetings with PR team and assist with managing larger events or need periods.

Salary range: $70000 to $75000. 

Qualifications :

• Bachelors Degree preferred. High School Diploma or equivalent required
• Previous experience in hotel marketing preferred
• Ability to multitask work in a fast-paced environment and have a high-level attention to detail
• Strong verbal and written communication skills in English
• Maintain positive and productive working relationships with other employees and departments.
• Ability to communicate customer needs and resolve complaints independently
• Ability to establish and master goals
• Ability to work independently and to partner with others to promote an environment of teamwork

Physical Requirements:

• Move lift carry push pull and place objects weighing less than or equal to 15 pounds without assistance
• Requires grasping writing standing sitting walking repetitive motions bending climbing listening and hearing ability and visual acuity
• Stand sit or walk for an extended period of time or for an entire work shift
• Reach overhead and below the knees including bending twisting pulling and stooping

Additional Information :

This job description is not an exclusive or exhaustive list of all job functions that an employee in this position may be asked to perform from time to time.  This job description reflects the job content at the time of writing and will be subject to periodic change in light of changing operational and environmental requirements.  Such changes will be discussed with the job holder and the job description amended accordingly. This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to perform any other job-related duties assigned by their supervisor.

Remote Work :

No

Employment Type :

Full-time