Executive Editor HCP Omnichannel Content

Stefanini Group is hiring!

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Position Summary

The editor ideates and creates tests of omnichannel content to support our audience-first strategy with a primary focus on engaging healthcare professionals (HCPs). This position also helps maintain successful omnichannel content tests with ongoing content ensuring performance stays stable or grows. This position partners tightly with our marketing innovation team to ideate and execute our ideas for attracting and engaging audiences across our channels and platforms.

The ideal candidate has strong creative abilities excellent communication and organizational skills and an understanding of medicine and science. This position understands how to drive to business goals. The Executive Director will also be adept at managing multiple projects and changing priorities and working within a matrixed organization.

This role is based in Atlanta and reports to the Executive Director Omnichannel Content

Responsibilities:

• Helps develop and execute the strategy for editorial innovation and evolution across our platforms and channels
• Develops or identifies existing test content working with creators
• Works with marketing innovation to test concepts
• Works with Executive Director and other omnichannel content editors to identify additional content innovation opportunities
• Helps develop plans to operationalize successful ideas
• Ensure that winning concepts fit tightly with business goals and other product and content supporting them -- ensure that the content universe works together without siloed pieces.
• Manage people and teams across a matrixed organization

Qualifications:

• Bachelors degree in Journalism Communications Marketing Design or a related field.
• Minimum of 3 years of experience in digital content ideation and development.
• Strong storytelling skills and creative thinking about how to engage audiences
• Understanding of how to use AI to help drive optimal creation.
• Experience with a variety of content types: text imagery multimedia interactive and channel-drive types (e.g. social)
• Excellent organizational skills.
• Deep knowledge of health and medical topics ideally with some familiarity with healthcare professional needs

Preferred Skills:

• Demonstrated strong content judgement
• Advanced editing and storytelling skills
• Curiosity about audiences ideas and information
• Ability to interpret and explain statistical data
• Commitment to integrity and upholding the highest content standards
• Ability to work collaboratively and effectively with colleagues
• Ability to evangelize change and innovation
• Strong interpersonal skills and a team player mentality
• AI prompt creation

*Listed salary ranges may vary based on experience qualifications and local market. Also some positions may include bonuses or other incentives*

About Stefanini Group

The Stefanini Group is a global provider of offshore onshore and near shore outsourcing IT digital consulting systems integration application and strategic staffing services to Fortune 1000 enterprises around the world. Our presence is in countries like Americas Europe Africa and Asia and more than 400 clients across a broad spectrum of markets including financial services manufacturing telecommunications chemical services technology public sector and utilities. Stefanini is a CMM level 5 IT consulting company with global presence. We are CMM Level 5 company.

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