Performance Marketing Lead PropTech

HR POD - Hiring Talent Globally

Job Location:

Islamabad - Pakistan

Monthly Salary: Not Disclosed

Posted on: 20 days ago

Vacancies: 1 Vacancy

Job Summary

Requirements:

Bachelors/Masters degree in Marketing Business Administration or related field.
5 years of experience in performance marketing including at least 2 years in campaign strategy and leadership roles.
Strong experience managing Google Ads Meta Ads SEO/SEM and affiliate programs.
Expertise in campaign and channel analysis using Google Analytics (GA4) Tag Manager and Data Studio.
Deep understanding of key metrics: CTR CPA CAC ROAS LTV and conversion funnels.
Experience running campaigns for real estate or property investment is highly desirable.
Proficiency with marketing automation tools such as HubSpot Mailchimp or CRM integrations.
Excellent communication analytical and decision-making skills.

Responsibilities:

Lead and manage end-to-end paid media campaigns across Google Meta LinkedIn and display platforms for multiple real estate brands.
Develop and execute multi-channel marketing strategies including PPC SEO social media and affiliate channels to drive property inquiries and bookings.
Own campaign performance tracking ensuring continuous optimization to maximize ROAS LTV and lead-to-sale conversions.
Manage budget allocation bidding strategies and performance forecasting across active campaigns.
Identify growth opportunities through data-driven insights and channel experimentation.
Collaborate with sales product and design teams to align marketing campaigns with Imarats overall business objectives.
Stay updated with PropTech and real estate marketing trends ad technologies and competitor activities.

Requirements: Bachelors/Masters degree in Marketing Business Administration or related field.5 years of experience in performance marketing including at least 2 years in campaign strategy and leadership roles.Strong experience managing Google Ads Meta Ads SEO/SEM and affiliate programs.Expertise in ...