Email Marketing Manager
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Job Location:
Makati City - Philippines
Monthly Salary:
PHP 40000 - 70000
Experience Required:
4-5years
Posted on:
25 days ago
Vacancies:
1 Vacancy
Job Summary
- Email campaign execution: Plan brief and build weekly personalized email marketing campaigns to our different markets
- Flow development and optimization: Review add and optimize all flows with a test and learn approach
- Develop and implement sophisticated multi-channel multi-platform lifecycle marketing campaigns (anything we can do in Klaviyo will be part of your remit) e.g: SMS pop-up banners and emails
- Testing & optimization: Set up A/B tests analyze campaign and flow performance and refine strategies based on data-driven insights
- Cross-functional collaboration: Work with design and growth team to ensure lifecycle communications are on brand using the best resonating message and delivering a consistent journey.
- Stay up to date with the latest email marketing trends best practices and compliance standards (GDPR CAN-SPAM).
- Manage list hygiene: Regularly clean and maintain email lists to ensure high deliverability and low bounce rates.
Requirements
- You have a minimum of 3-4 years experience in a Email Marketing Manager role
- Strong experience in creating and executing segmented email campaigns and automation workflows
- Proficiency with Klaviyo (and any other email marketing platforms)
- Proven track record in driving repeat purchases from existing customers using a data approach and enhancing personalization
- Ability to adapt to and work with a variety of tools and platforms e.g: Figma Google Analytics Amplitude
- Experience with HTML CSS working with 3rd party APIs and webhooks
- Strong copywriting and proofreading skills with great attention to detail
- Strong collaborator thrive in ambiguous environments and enjoy tackling tasks Experience in start-up or agency environments and are comfortable with the pace and demands of a scale-up
Benefits
Great Place to Work-Certified Company
Required Skills:
You have a minimum of 3-4 years experience in a Email Marketing Manager role Strong experience in creating and executing segmented email campaigns and automation workflows Proficiency with Klaviyo (and any other email marketing platforms) Proven track record in driving repeat purchases from existing customers using a data approach and enhancing personalization Ability to adapt to and work with a variety of tools and platforms e.g: Figma Google Analytics Amplitude Experience with HTML CSS working with 3rd party APIs and webhooks Strong copywriting and proofreading skills with great attention to detail Strong collaborator thrive in ambiguous environments and enjoy tackling tasks Experience in start-up or agency environments and are comfortable with the pace and demands of a scale-up
Company Industry
IT Services and IT Consulting
Key Skills
- Business Development
- Customer Service
- Apache
- Market Research
- Customer Relationship
