Social Media Specialist

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profile Job Location:

Lowell, MA - USA

profile Monthly Salary: Not Disclosed
Posted on: 15-10-2025
Vacancies: 1 Vacancy

Job Summary

Social Media SpecialistLocation: Lowell MI
Reports To: Brand & Media Director
Overview:
The Social Media Specialist is responsible for managing All-Weather Seal of West Michigans organic social media presence across multiple platforms. This role combines creativity strategy and communication to strengthen our brand engage our audience and showcase the quality and integrity that define our company.This position will start as Part-Time with opportunity to transition to full time with proven performance.Please Email Portfolio to


Key Responsibilities:

  • Content Creation: Develop engaging photo video and graphic content that aligns with our brand voice and visual identity.
  • Content Calendar Management: Plan schedule and maintain a consistent posting rhythm across all social channels.
  • Community Engagement: Respond to comments messages and reviews with professionalism and empathy reinforcing our customer-first reputation.
  • Brand Representation: Interact with local pages businesses and community organizations to expand reach and strengthen our local brand presence.
  • Content Strategy Support: Collaborate with the Brand & Media Director to brainstorm and implement fresh ideas that reflect company initiatives events and promotions.
  • AI & Efficiency: Use AI tools to streamline content creation research and engagement management ensuring both quality and efficiency.
  • Analytics & Reporting: Track and analyze post performance audience trends and engagement metrics to guide ongoing improvements.

Qualifications:

  • Strong understanding of social media platforms (especially Facebook Instagram and LinkedIn).
  • Proven experience creating compelling photo video and graphic content (Canva Adobe or similar tools).
  • Skilled at leveraging AI tools (e.g. ChatGPT Canva Magic Studio or other automation tools) to enhance creativity and productivity.
  • Excellent writing editing and communication skills.
  • Highly organized detail-oriented and proactive a true self-starter who can manage multiple projects independently.
  • Passion for storytelling visual branding and authentic community engagement.

Preferred Experience:

  • 13 years in a social media or marketing role (agency or in-house).
  • Familiarity with tools such as Loomly Meta Business Suite or similar scheduling and analytics platforms.
  • Basic understanding of brand marketing and content strategy.

Required Experience:

IC

Social Media SpecialistLocation: Lowell MIReports To: Brand & Media DirectorOverview:The Social Media Specialist is responsible for managing All-Weather Seal of West Michigans organic social media presence across multiple platforms. This role combines creativity strategy and communication to strengt...
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Key Skills

  • Marketing
  • Photography
  • Facebook Advertising
  • Hootsuite
  • Social Listening
  • SEO
  • Web Design
  • Adobe Photoshop
  • Social Media Management
  • Copywriting
  • Wordpress
  • Writing Skills